EIM MAXIMIZES ROI FOR FINANCIAL SERVICES CLIENT WITH ELECTRONIC BILL PAYMENT AND PRESENTMENT INCENTIVE PROGRAM

DAYTON, OH – Excellence In Motivation, Inc. (EIM) launches a custom-developed incentive program that increases consumer participation in Electronic Bill Payment and Presentment (EBPP) systems for a financial services client. By combining proven behavior influencers with a valid incentive offer, this incentive program will increase efficiencies in accounts receivable that can range from $.80 to $4.70 per payment.

EIM's combination of performance influencers increases EBPP customer participation. The initiative uses a "quid pro quo' tactic with consumers; consumers save time, and get a free gift in exchange for paying their bills online. The sponsoring company will benefit by increasing efficiencies and receiving payments quicker. EIM uses targeted marketing techniques, including bill stuffers and emails, to drive customer participation.

Once the consumer begins using the online payment system, it will become habit forming so that year after year the company will continue to reap the benefits from the one time investment.

Additional benefits include increased customer satisfaction – happy customers are loyal customers – and additional selling opportunity across products and services as customers visit the company's website each month.

"This type of program allows clients to increase the bottom line by millions, with little initial investment,' says Wendy Klawon, Solutions Development Specialist, "and is a great way for corporations to proactively respond to consumers wants and needs.'

Contact EIM's Client Solutions Development team at (937) 222-2900 or solutions@eim-inc.com for further information on the EBPP promotion.


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