Businesses are Losing Money Because of Web Designers New Book Tells Small Business Owners how to Take Back Control
September 18, 2005 (PRLEAP.COM) Business NewsVirginia Beach, VA – Tom Antion sits in his home at a large desk cluttered with books, pictures, telephones, computers, and an enormous amount of wiring talking on the phone and surfing the web. His small at-home office looks like a hurricane just hit it but he seems to know where everything is as he deftly juggles the phone and pulls several sheets of paper out from under a stack of books, rattling off income figures.
Tom says he expects to pull in over two million dollars in sales this year but happily points out that he “mostly just sits on his big butt.” It wasn’t always that easy, though. Several years ago, Tom found himself being held hostage by what he calls a “web artist,” (more commonly known as a web designer) someone he had hired to make him a profitable website, but who was obsessed over the look and graphical content of the site. “The site looked great,” Tom says, “but I only got 400 visitors in two years. The depression and shock that I felt upon discovering this was the best thing that ever happened to my career.”
Now, 7 years later, Tom is makes more money sitting on his rear end than going out and working for a living. He notices, though, that almost all small business owners with websites are having the same kinds of problems that he once experienced. “Their sites may look stellar,” he says with a chuckle, “but they’re getting less traffic than a convent in Las Vegas.” Tom’s face becomes suddenly serious as he says, “In today’s economic environment it is so important for the small businessperson to take advantage of every tool and technique available. I wrote this book so that I could share everything that I learned through my own experience with all the small business owners out there who are too busy to become as deeply involved with learning about websites as I am.”
Tom’s book, “The Ultimate Guide to Electronic Marketing for Small Business,” is written specifically for the less-than-tech-savvy entrepreneur, so don’t feel intimidated at the idea of taking the reins of website design. Tom Antion can be reached at his email address, email@example.com, or call 1-757-431-1366.