Electro-Bop music used in marketing for corporate America!
October 21, 2004 (PRLEAP.COM) Business NewsWhile some musicians sing on radio commercials and some actors speak on them, very few people get to do both. But Scott G, who writes and records as THE G-MAN, did just that on new radio spots for Goodrich.
"It's great to be working with such a high-profile client as Goodrich," G-Man stated from his studio in Los Angeles. "Ninety percent of the commercial aircraft in the world have at least one product from Goodrich Aerostructures," G added, "so you know there's a lot riding on the marketing message."
As the owner of G-Man Music & Radical Radio, creators of award-winning radio commercials and music for both radio and TV spots, Scott G is very aware of the needs of ad agencies and advertising clients.
In addition to his ad and marketing experience, he is very tuned into the Web. Earlier this year, hundreds of Web sites and newspapers ran a story ("Peer-to-Peer to Launch a Career") of how The G-Man made history by giving his music away on the Internet, encouraging P2P filesharing of his work, and even sending individual tracks to DJs and remixers so they could create new versions of his songs. This resulted in club play, airplay, an indie record deal, a publishing deal, and worldwide press attention.
Songs by The G-Man have been called "Moby meets Bowie" (by producer Pete Anderson), "Moby meets Devo" (by TV producer Paul Rich), and "The rhythm of machines with melodies of the heart" (by music writer Janis Amy). Released by Delvian Records, The G-Man's albums are: GRIN GROOVE (2002), ELECTRO BOP (2003) and PLATINUM AGE OF THE REMIX (2004), and each has been hailed as a sonic masterpiece by reviewers.
THE PLATINUM AGE OF THE REMIX features G-Man songs in dance/trance mixes by Matt Forger (Michael Jackson, Paul McCartney); Random Distribution (who took a G-Man remix to #1 in Russia); and DJ Insane (who took a G-Man remix to #5 on a European dance chart). PLATINUM AGE is now in its third month in the top forty on the Masspool DJ Association Dance/Crossover Chart.
Scott is also a creative director of the National Association of Record Industry Professionals (NARIP), a member of The Recording Academy (NARAS) and writes about music for many organizations, including MusicDish.com and the Immedia Wire Service. The G-Man's songs are on iTunes and Amazon.com as well as at http://www.delvianrecords.com, http://www.digipie.com, http://www.96decibels.com, and http://www.myspace.com/thegman.
G-Man's music and commercial production work for clients such as Verizon Wireless, PayLess Shoes, Warner Bros. Records, and more, may be played at: http://www.gmanmusic.com.
Goodrich Corporation, a Fortune 500 company, is a leading global supplier of systems and services to the aerospace and defense industry. If there's an aircraft in the sky, Goodrich is on it. Goodrich technology is involved in making aircraft fly, helping them land, and keeping them safe. With annual revenues of more than $4 billion, Goodrich is headquartered in Charlotte, North Carolina, and employs more than 20,000 people worldwide in over 100 facilities across 16 countries.
MUSIC YOU'VE HEARD:
"I love working with clients like Goodrich and Verizon Wireless," G stated. "They want material that catches your ear without distracting from the spoken message. My music is on lots of commercials," G added, "but you often wouldn't know it because it's in so many different styles. While the tracks on my albums are electronic-pop, my commercial music is in pop, rock, jazz, electronic, ambient - I did a polka the other day. True, there wasn't an actual accordion in the room, but it was a polka, nonetheless."