26 Dot Two Launches New Video Series with Brian Solis

July 28, 2010 (PRLEAP.COM) Business News
26 Dot Two, San Francisco's premier boutique ad and strategy agency, is releasing a series of 14 free "Brain Food Video Snacks" with renowned social media strategist Brian Solis to discuss the future of social media's effect on advertising.

Each video snack features Solis, who helps steer 26 Dot Two Digital Labs and is the principle of FutureWorks, in conversation with Chris Beck, 26 Dot Two's chief vision officer. Solis is also author of Engage!: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web.

The two media instigators will give the lowdown on everything from the most significant social media elements of the year to the growing consumer empowerment movement. They'll also give their thoughts on how effectively traditional media and advertisers are responding to the trends and what the future holds. "We are excited about the work we are doing with Brian and 26 Dot Two Digital Labs, as well as the impact and acknowledgment-AdMob, Pandora, Google Search-we have had in the digital space," says Beck. "The video format is a great way to share our ideas and open up a dialogue with our 'tribe.'"

The agency will release one snack every day at 9 a.m. (PST) starting August 2, 2010. Join in the conversation by following them on Twitter (@26dottwo) or Facebook.

For more information: www.26dottwo.com

About 26 Dot Two: The media insiders at 26 Dot Two are savvy strategists who identify, interpret, and capitalize on trends with lightening speed and accuracy. They know what gets attention in today's Media ADD marketplace and create integrated media investments that don't just engage consumers-they convert them. They have decades of experience with retail, CPG, and technology and a solid track record groundbreaking, out-of-the-box strategies that connect with specific consumer targets, geographic groups, and first-preference users. The Twitter version of the 26 Dot Two story? Simple. They get results.