Cricket Adds a Human Touch to the Smartphone Market with Its First Android(R) Phone, the Sanyo ZIO by Kyocera
August 27, 2010 (PRLEAP.COM) Technology NewsCricket Communications Inc., a leading provider of innovative and value-driven wireless services and a wholly-owned subsidiary of Leap Wireless International Inc. (NASDAQ:LEAP), and Kyocera Communications Inc., provider of Kyocera- and Sanyo-branded wireless devices, today announced the immediate availability of the Sanyo ZIO (pronounced Zi -O) by Kyocera, the highly-anticipated first Android Smartphone launched by the innovative leader in no-contract, nationwide mobile wireless. ZIO blends an elegant design with an ultra-intuitive user interface to unlock the vast array of content and applications in Android Market (TM).
The all-new Sanyo ZIO by Kyocera is immediately available online at www.mycricket.com, at Cricket-branded retail stores and at dealers nationwide without a contract for $249.99. The sleek new device comes equipped with a vivid, 3.5inch WVGA touchscreen and runs on Cricket's all-3G network, providing users with access to the tens of thousands of Android Market applications, GPS capabilities and much more. In addition, the ZIO features real web browsing at 3G speeds and Wi-Fi connectivity.
"Launching ZIO as our inaugural Android device is the first big step of many that Cricket is taking to provide elite, yet affordable devices and service plans to customers on any type of budget," stated Matt Stoiber, vice president and general manager of devices for Cricket Communications. "Not only are we offering Smartphones at extremely competitive prices, but our rate plans truly reflect the needs of our customers and a respect that we have for their wallets."
ZIO uses CDMA2000 1xEV-DO rev. A and Wi-Fi network technologies and features an impressive, high-resolution 3.5-inch WVGA motion-enhanced, touchscreen display as a backdrop for a fully customizable mobile multimedia experience. Along with the touchscreen, an intuitive, effortless trackball helps users navigate features such as the 3.2 MP camera with video record/playback, media player, full HTML web browser, Google Maps(TM) and countless widgets and applications such as Facebook, Twitter, Open Table and more available in Android Market. ZIO offers substantial user-available internal memory (512MB) and supports an additional 32GB through its microSD memory slot. ZIO also comes equipped with an ambient light sensor and accelerometer for easy viewing virtually any way, anywhere.
"This is an important milestone for Kyocera, as we launch the highly anticipated ZIO and bring the power of Android to Cricket consumers," said Eric Anderson, vice president of sales at Kyocera Communications Inc. "ZIO is the first in a series of Android devices Kyocera will bring to market and we're excited to partner with Cricket to set the standard by offering a Smartphone device that encourages individuality for the customer who desires unlimited expression."
Cricket is launching a special, all-inclusive $55 Android service plan to accompany the device, which offers customers unlimited talk, text, picture mail, web browsing, email, international text and more - all without telecom taxes and fees - at nearly half the price of Smartphone service plans at other major carriers. The $55 Android service plan is one of a number of new, all-inclusive voice service plans that the company has recently begun to offer to consumers.
Cricket is the first carrier to offer the new, feature-packed ZIO. ZIO is the second of three Smartphones expected to be launched by Cricket in 2010. Cricket launched the Blackberry Curve 8530 earlier this month. For more information about the new, all-inclusive Cricket service plans or to check out the dynamic handset lineup, please visit www.mycricket.com.
For more information about the Sanyo ZIO by Kyocera, visit www.ziobykyocera.com. Kyocera's full line of Kyocera- and Sanyo-branded devices can be seen at www.kyocera-wireless.com.
Cricket is the pioneer of simple and affordable unlimited wireless services with no long-term commitments or credit checks required serving more than 5.3 million customers in 35 states and the District of Columbia. Cricket offers wireless voice and broadband Internet services over the latest technology, high-quality, all-digital 3G CDMA2000 1X and 1xEV-DO wireless network. Cricket's nationwide wireless voice service plans include unlimited anytime minutes, unlimited U.S. long distance, unlimited text and picture messaging, unlimited text to Mexico, unlimited Mobile Web, unlimited directory assistance, as well as a variety of calling features and feature-rich mobile applications such as popular games, ringtones and wallpapers. Cricket Broadband provides unlimited Internet access anywhere within Cricket's coverage areas at speeds comparable to DSL. For more information on Cricket, visit www.mycricket.com. Cricket is offered by Leap Wireless International, Inc., headquartered in San Diego, Calif. For more information on Leap, visit www.leapwireless.com.
About Kyocera Communications, Inc.
Kyocera Communications, Inc. (KCI) is the headquarters for Kyocera- and Sanyo-branded wireless products and accessories in the Americas. The company's devices are driving the convergence of telecommunications, broadband and multimedia. KCI was formed in April 2009 through the combination of Kyocera Wireless Corp. and Kyocera Sanyo Telecommunications Inc., two wholly owned subsidiaries of Kyocera International Inc. The former was created when Kyocera purchased QUALCOMM Incorporated's consumer wireless phone business in 2000, while the latter was formed when Kyocera purchased the wireless phone business of Sanyo Electric Co., Ltd. in 2008. Based in San Diego, KCI leverages Japan's history of creating advanced consumer technologies around humanism and respect for the environment and blending them with a Western entrepreneurialism and style, resulting in a unique design language and a natural, user-friendly interface. For more information, please visit www.kyocera-wireless.com.