Competitive Intelligence Software Now Covers Vendors in Gartner's Magic Quadrant for Web Content Management
November 10, 2010 (PRLEAP.COM) Technology NewsNorcross, Georgia — Competitive Intelligence Software firm, "CI Radar", has just released new tracking and monitoring tools which cover the key vendors mentioned in the Gartner report, "Magic Quadrant for Web Content Management" authored by Mick MacComascaigh, Toby Bell, and Jim Murphy. Coverage is provided for clients through an award-winning 24x7 competitive dashboard and daily email alerts.
The CI Radar dashboard includes competitive intelligence tools to analyze the movements and strategies of Autonomy, SDL, Oracle, Open Text, Sitecore, and FatWire Software found within the leaders segment of the Gartner report. Dashboard users typically include Product Management, Market Research, Competitive Intelligence, Sales, Analyst Relations, Marketing Management and Social Media Marketing.
Sample reports and analysis providing competitive intelligence include:
- Competitive sales team metrics
- Social media intelligence
- Partner and reseller analysis
- R&D plans and roadmaps
- Potential competitive threats
- Head-to-head market exposure
- Pricing changes
- Internal vulnerabilities
- Industry sales leads
- Conference and event monitoring
- Competitor customer identification
- Digital campaign budget views
- RFP responses
- Sales presentations
- Product release tracking
- Patent tracking
- Lawsuit tracking
- Financial Snapshots
- Key employee recruitment
- Marketing collateral analysis
- Trademark misuse reports
Other companies appearing in the Gartner report within the Challengers section include Microsoft and IBM. These companies may continue to see solid growth as Gartner projects that the Web Content Management market will experience a compound annual growth rate of 14% from 2009 to 2014. This continued growth has led WCM to encompass a larger proportion of the overall enterprise content management market and in 2010 WCM will constitute more than 26% of the ECM market.
Clients subscribing to a CI Radar Dashboard may also add additional competitors and market segments important to them. This allows for precise filtering and analysis on specific business requirements and provides for ever-changing competitive landscapes.
CI Radar's competitive intelligence software may also be tuned and configured for industry relevancy terms, alert types, key intelligence topics and market keywords. This separates the CI Radar solution from generic services and accelerates the return-on-investment on subscription plans.
Reasons to Subscribe
- Gain far deeper insights over using generic tools like Google News alerts, clipping services or other vendors
- Optimize your Sales and Marketing spend by understanding competitor tactics and what's working for them
- Save hundreds of man-hours and frustration scouring the web for the information you need
- Make better decisions armed with the latest intelligence on your competitors and market
For more information on how CI Radar covers the Web Content Management industry or your specific market segment, visit www.ciradar.com.
The 2010 Gartner report, "Magic Quadrant for Web Content Management" is copyrighted by Gartner, Inc.
About CI Radar
CI Radar, LLC provides award-winning competitive intelligence software that helps generate opportunities for our clients. Opportunities include identifying sales leads, uncovering competitor plans, discovering new markets, optimizing marketing campaigns, building better products and gaining insights to make critical strategic decisions.
CI Radar's competitive intelligence service includes custom client dashboards, daily intelligence alerts, outsourced virtual analyst team, and a host of market research project capabilities.
Based in Atlanta, Georgia, CI Radar can be found at www.ciradar.com.
All trademarks are the property of their respective owners.