New Sigg Bottle Styles in High Demand at Retailer

January 31, 2011 (PRLEAP.COM) Business News has come to be known for offering the latest and most desirable outdoor styles of footwear and clothing, however the online footwear and outdoor apparel retailer does not consider itself to be at the forefront of fashion. "We're not fashion, but we do have flair. People come to us for functional, stylish and comfortable footwear and expect the same quality and style they'd find at the best retailers" says Managing Director Richard Gundle.

The company specialises in producing footwear, clothing and a range of outdoor essentials, with the collection dictated by form and function, rather than fashion. Since its formation in May 2009, the company has taken great pride in seeking out and stocking only the most respected outdoor brands, and its ethos has not been lost on its customers, who have flocked to the internet store for all of their outdoor adventuring needs. "PureKit is driven by a desire to bring the best of the world's footwear brands to discerning customers" says Richard, and in under two years the company has become one of Britains best loved outdoor footwear providers. Its success has seen it extend its range of footwear to also include clothing and equipment for the great outdoors, naturally all offering the same high level of performance which its customers have come to expect.

Although fashion is not a driving force for the company when it comes to clothing and footwear, when it comes to water bottles, fashion certainly does come into play. Calls from customers seeking the high fashion SIGG bottles have been heeded, with styles now being stocked which have seen action on catwalks, TV shoes and attached to celebrity handbags rather than being spotted in the hills and dales. The SIGG bottle range has been boosted with seven of the most sought after styles, each printed with stylish designs which can be carried as a fashion statement as much as being life saving water carriers for hiking and walking.

The collection of SIGG bottles has long been a bestselling brand, with the Swiss manufacturer producing aluminium bottles of the highest calibre for all outdoor adventuring. The bottles feature an ultra strong impact extruded seamless construction, and are designed to last a lifetime. SIGG is also an environmentally sound choice, with their reusable bottles helping to reduce the amount of plastic which inevitably finds its way into the environment. The strength of the design is a major attraction, as is the aesthetically pleasing style; however the new fashionable styles are certainly in high demand at

Whilst this fashion accessory has found its way into the collection Richard is quick to reassure his customers that they "..are not planning on moving into fashion. When high calibre brands make the move we are happy to follow. As long as the quality and performance doesn't suffer we are happy to stock them".

For highly functional and practical water bottles, which also make a fashion statement visit PureKit.