introduces automated email feature with 30-day free trial for customers buying insurance leads

January 31, 2011 (PRLEAP.COM) Business News has introduced a new automated email feature that is fully integrated with its insurance leads program. Agents can test this feature with a free one-month trial.

"Effective email marketing has been shown to increase average agent closing rates by 10%. Timely follow-up dramatically improves sales results, and automated email is the most efficient way to achieve it since our program distributes insurance leads 24/7," reports Lev Barinskiy, President of "Since each deal closed represents about $150 to $250 in additional revenue, insurance agents can't afford to overlook this profit-boosting tool," he adds.

Agents find that the state-of-the-art system is easy to use and assures that email follow-up is maintained on schedule.

Drop down menus accessed at the online agents center let agents:

- Set up emails to automatically go out as soon as a lead is received through's insurance leads generation program
- Follow up on leads by scheduling a flow of automated emails for up to 30 days
- Enjoy full control of the system and fully customize every message

Pull-down menus for all functions are user friendly. The follow-up dashboard shows which emails were opened as well as leads that canceled emails during the past 30 days.

The templates tab enables easy management of email copy and prescribes the intervals at which emails are sent. A full schedule of email messages is provided, but the content and timing can be fully customized.

The contacts tab helps manage who receives emails. This is where individuals' status can be changed from "prospect" to "client" or even "do not call."

The history tab tracks the status of each email and when it was read.

The setting tab presents billing data and provides for management of email signatures. has studied the impact of email communications in maximizing the sales potential of quality leads. At the time of their initial contact with, customers have a proactive stance towards buying insurance and are ready to move forward towards a purchasing decision. The first email generated automatically and immediately by the agent's account sets the tone of caring and professionalism that caries through the sales process.

Then it is vital to stay in touch with prospects during the sales process. The agency's program of effective communications backed up by personal service sets it apart from other agencies and impacts sales results.

To access the 30-day free trial and for more information phone the Columbus-OH based customer service center at 877-225-3239.

About provides car insurance quotes and expert articles to help consumers make the right decisions. was ranked the 24th fastest-growing company in the U.S. by Inc Magazine in 2009.