"Brush On Block" Mineral Sunscreen to Attend Celebrity-Packed Emmy Award Event and Party

August 30, 2011 (PRLEAP.COM) Business News
Brush On Block (www.brushonblock.com) the all-new, breakthrough mineral sunscreen that you simply brush-on will be attending an exclusive pre-Emmy Award party in Los Angeles in September and making its way into celebrity gift bags. The special event is hosted by The Borgnine Group and Nancee Borgnine, daughter of Ernest. Brush On Block's convenient, "brush-on" SPF 30 protection is sure to be popular with celebrity attendees. The new, breakthrough sun protection product contains the only two naturally derived active sunscreen ingredients approved by the FDA. It offers broad-spectrum protection against UV rays that can cause skin damage. And, much to the delight of natural product advocates, it also contains soothing flower oils, extracts and antioxidants including Green Tea, Safflower, Chamomile and Honeysuckle.

The Borgnine Group is hosting the gifting suit in honor of the 63rd Annual Emmy Awards and invites Emmy winners and nominees from the past and present in addition to celebrities from all facets of the entertainment industry. Previous attendees have included Emmy nominees/winners Ernest Borgnine, Joe Mantegna and Ed Asner along with stars of current hits like Modern Family, Glee, Outsourced, The Office, Southland and Criminal Minds.

Brush On Block is sure to be the gift of choice among this elite clientele since it is invisible and can simply be "brushed-on" under or over makeup. It is non-irritating, sweat and water-resistant and comes in a patent-pending, self-dispensing and refillable brush. Aside from convenience, Brush On Block holds an equally important health and wellness edge over many traditional sunscreen lotions, sticks and sprays. Unlike these traditional chemical sunscreens which work by being absorbed into the skin Brush On Block features natural minerals, which sit on top of your skin and reflect the sun's rays away from your body.

Brush On Block is a property of SPF Ventures, LLC of Dallas, Texas, and was developed by Susan Posnick, a professional makeup artist with her own brand of mineral-based cosmetics. Brush On Block was born out of both necessity and common sense and Posnick developed the product after battling skin cancer and realizing that sunscreen usage across the country was casual at best. Brush On Block is currently not available in stores and can only be ordered directly through the product's website (www.brushonblock.com).