Cruise World Travel Agency Launches New Cruises and Eco Tours Website

December 07, 2011 (PRLEAP.COM) Travel News
Edmonton, AB - Cruise World, a leading Edmonton cruise travel agency, has proudly launched its new website. The objective of the new Cruise World website was to make it more user friendly with a new domain name, more relevant and informative content, improved navigation and search functions as well as incorporating the growing Eco Tours in Asia product.

The old domain name was relevant to the industry but many people had not heard of .travel, and some software did not recognize it as a valid email address extension. Cruise World's CEO Kelvin Chen said, "We wanted a .com extension, which is universally recognized. We picked because it had our company name (Cruise World) in it, as well as "travel" which is the nature of our business. It is also very similar to our old domain and does not suggest that it is a new company. "

Cruise World's goal was to revamp the look and the content of the new site; provide the relevant information clients are looking for about different types of cruise holidays, and destinations, plus incorporate their new Eco Tours and Asia Tours. As an affiliate of Thomas Cook, the Thomas Cook website at allows guests to browse and book a range of mainstream travel products and services, including travel insurance and foreign currency exchange, while the new Cruise World website at focuses more on niche cruise products in addition to desired information on popular cruise lines and ocean cruise destinations. The new Cruise World site also integrated material and itineraries to choose from on Cruise World's latest niche product, Asian eco tours.

Cruise World improved the search functions and the navigation for the attractive new site making it easier to find the information being sought, whether it is luxury ocean cruises, river cruises, specialty cruises or information on custom, private tours to Asian destinations like Bhutan, China, Vietnam and India

The revamped website includes a Blog with useful information on cruises and eco tours. It is also linked to social media like Facebook, Twitter and Google+, so that Cruise World can provide clients with improved access to information while reaching out to the travel community.

About Cruise World
Cruise World is a 20-year-old Edmonton travel agent specializing in river cruises, luxury cruises and specialty cruises. It offers clients the convenience of a one-stop travel agency, with other services like air tickets, travel insurance, vacation packages and foreign currency exchange. It recently added Eco Tours in Asia to its suite of travel products.