Reminds The World That The Time Is Now

August 28, 2012 (PRLEAP.COM) Technology News has just announced a new addition to their collection of online clocks. The new alarm clock is called The Time Is Now. This unique alarm clock addition simply displays the word now on its face. Although the clock is a novelty and designed to be a visual joke, the underpinnings of the clock are quite serious. The clock is supposed to remind people that the present is the most significant time in life. It's also meant to remind people not to get too caught up in future plans. The people at believe that each of life's moments should be savored.

The developer and owner of, Tom Churm, has stated, "Often, we are trapped either in the past or the future by thinking too far behind or ahead of ourselves. This is not a good thing. We can't change the past and the future has not arrived." He believes that thinking too far ahead can cause people to worry about what will take place in the future. This new online clock serves as an awareness alarm. The word now on the clock's display is a friendly reminder of the philosophical base for the clock's creation. There have been many experts that would agree with the idea behind The Time is Now Clock.

The philosophy behind the creation of The Time Is Now Clock actually agrees with existing empirical research on the subject of living in the moment. According to a 2010 Harvard University study, people spend 46.9 percent of their time thinking about something other than what they are doing. The study states that this mind wandering effect typically makes people unhappy. In light of this information, the folks at are correct in assuming that most people need to be reminded to live in the present; remembering this may improve their overall life experience.

Waking up to see a clock that displays the word now might not be what the average person is used to, but it can remind them to be happy that they have the present time to enjoy life. Many Eastern philosophers have pointed out that our lives are about the journey, and our destinations should not be points of focus. Most people tend to forget this sage advice. This new alarm clock is a gentle reminder of our present journey.

The Time Is Now Clock can be found at It has the same color preference features as most of the other clocks on the site. The clock's alarm is a chirping sound that is unique to The addition of The Time Is Now Clock has been in the making for quite some time, and the spirit of this clock gives the users of the world's most popular Online Clock website something to think about before getting out of bed in the morning to start the day. is always adding something new to its website, and this new alarm is in keeping with the other clocks and timers that users have enjoyed for the last six and a half years.

About has been in existence since March 24, 2006 and is the world's original Online Alarm Clock website. The site continues to strive to remain the number one site for the best and most useful clocks, timers and time tools online. More information about can be found at