Dee Zee Acquires The Exclusive Worldwide License Rights To Manufacture, Market And Distribute Invis-A-Rack, The Innovative Cargo Management System
August 30, 2012 (PRLEAP.COM) Business NewsAugust 30, 2012 - Dee Zee, Inc., of Des Moines Iowa announces it has acquired the exclusive worldwide license rights of the Sparta, NC company Invis-A-Rack. Effective immediately, Dee Zee will take over manufacturing, marketing and distribution of this innovative cargo management system.
Donny McCall, inventor and founder of Invis-A-Rack, is very excited to be working with Dee Zee. "I am humbled and thankful that a company the size of Dee Zee would look at Invis-A-Rack the way I do and see the massive potential. Dee Zee had been on my radar for a few years as a company I thought would be a natural fit for Invis-A-Rack, but it wasn't until after my episode of Shark Tank aired that I was contacted by them." Donny had filmed a segment for the ABC television show Shark Tank, which first aired on January 27, 2012. Donny stood in front of the five "sharks" that could have invested in his company had he been willing to take manufacturing overseas. McCall, a US Navy veteran, told them no, that manufacturing would have to stay in the United States. "I believe in what I'm doing right now. So, if I can help in any way, I will. But that's [going overseas] not a way I believe I want to help." Donny walked away from a potential deal, but drew huge support for his made in America stance.
The Invis-A-Rack by Dee Zee cargo management system is unlike any traditional "ladder rack" on the market. Invis-A-Rack's collapsible design makes it virtually disappear when folded down when not in use. But don't be fooled by its sleek design. Invis-A-Rack is a full-featured system that holds up to 500 lbs. for either work or play.
Dee Zee Inc. is a leading manufacturer of light truck accessories and issuing a challenge to the automotive industry to prove that a great product can be made in the U.S. and meet the price demands of today's buyers. The product is slated for release in November 2012.