Epom Launches a Fully-Featured Ad Server for Ad Networks

October 16, 2012 (PRLEAP.COM) Technology News
Epom, a global provider of ad serving technologies, announced the launch of its ad serving solution for advertising networks and agencies. Epom Ad Server for Networks includes the full range of network-specific capabilities.

Being a massively scalable, cross-platform solution, Epom Ad Server meets the needs of both small agencies and large, global networks that work with different ad formats like display, mobile and video, in different media. Epom gives a 99.75% SLA uptime guarantee.

Epom Ad Server incorporates accounts of 4 types to cover all the needs of any agency or ad network: Network's Supervisor accounts, Network User accounts, Publisher accounts and Advertiser accounts. Publishers and Advertisers may also be offered mere statistic accounts for analyzing performance and reporting, and self-managing accounts for maintaining campaigns and inventory.

Network-specific capabilities of Epom Ad Server include:

  • Easy management of advertisers and publishers
  • 4 account types to cover all roles and needs
  • Cross-platform solution to serve display, video, mobile web and apps
  • White-labeling (logos, host names, default themes, mass mailing, template management)
  • Sign-up APIs for advertisers and publishers
  • Statistic and Self-Managing Accounts for advertisers and publishers
  • Possibility to group advertisers and publishers by categories
  • Ability for publishers to manage advertiser's expenses and net revenues
  • Transparent system of monitoring financial flows
  • Extensive performance reporting
  • Graphical dashboard for real-time analyzing
  • Free access to servers' performance and logs

  • "The goal was to make Epom Ad Server for Networks universal, suitable for all companies, no matter the size. We wanted to simplify and automate the daily routine of trafficking and optimizing, so that the companies could concentrate more on developing their business," said Adam Jablonski, CEO at Epom.

    "With access to profound statistic data, revenue and campaigns' optimization, individual ad performance trends' outlining, transparent financial flow tracking and reports construction tool, companies can easily make their best business decisions in real time, as well as forecast the available inventory, in order to maximize campaigns' effectiveness."

    In terms of ad serving solutions, Epom Ad Server for Networks provides:

  • Display Ad Serving
  • Mobile Ad Serving
  • Advertising in Apps
  • Video Ad Serving
  • Revenue Optimization
  • Rich-media Support
  • Profound Targeting
  • Campaigns Management
  • Real-time Statistics
  • Reports Constructor
  • 24/7 Customer Service

  • Epom offers 60 days' free trial for all newly joined networks. 24/7 Customer Service is always there to help with setting up accounts, trafficking and other operations.

    Ocentrum, PropellerAds Media, Connect Ads, Barons Media, BlueMoz, MM6 Group, SayMedia Group and many other ad networks are already using Epom Ad Server.

    About Epom:

    Established in 2011, Epom is a Warsaw based company that develops ad serving and ad management solutions for publishers, multi-site content networks, ad networks, and advertisers.

    Epom enables its users to run display, video, mobile ads in one place thus saving time, resources and bringing more profit. Epom is massively scalable platform that fits to any impressions volume that needs to be served.

    For more information, visit http://epom.com/