Bev Gray Completes Tuck-WBENC Executive Program
October 18, 2012 (PRLEAP.COM) Business NewsBev Gray, CEO & President of Exhibit Edge Inc. completed the 2012 Tuck-WBENC Executive Program, an intensive weeklong executive learning experience held at IBM's Learning Center in Armonk, NY, along with 50 other women entrepreneurs earlier this month. The Tuck-WBENC Executive Program, which was established in 2003 and has been sponsored by IBM since then, stemmed from an idea to create a program tailored to the needs of women business owners. Today it offers step-by-step tactics designed to help women entrepreneurs grow their business with a focus on improving strategic planning, organization, resources, and systems and processes.
Tuck is the nation's oldest graduate school of business and is renowned for its collaborative learning approach. The Tuck-WBENC program is designed to prepare the business owners to think differently about how they approach and operate their businesses. To enhance the relevance of the experience, the course used Exhibit Edge's business plan as a case study in the curriculum. Exhibit Edge expects to reap immediate benefits from the marketing, financial and organizational strategies taught in the class.
"Here at Exhibit Edge, we are taking our company to a new level of service for our clients. This new marketing strategy includes the launch of our "Exhibitor Lounge". The Lounge will be a 2 to 4 minute weekly video training platform teaching important tips for exhibitors to receive the most value at trade shows. The Tuck-WBENC program helped me to focus for an entire week on the key features of running a successful business. When priorities and a plan of action are detailed and documented, your road to success is greater." shares Bev.
Exhibit Edge has been WBENC certified since 2004, which is one of the pre-requisites for applying to the program. The Women's Business Enterprise National Council (WBENC) is the leading authority on and advocates for women-owned businesses as suppliers to the nation's premier corporations and government entities. WBENC certifies women-owned businesses with a world-class, rigorous process recognized by corporations and government agencies, and is authorized by the Small Business Administration to certify Women-Owned Small Businesses (WOSB). The WOSB Program provides government-owned procuring agencies a tool to help meet their WOSB contracting goal of 5% of prime contracting dollars being awarded to WOSBs. Exhibit Edge has been WOSB certified since 2011.
"The Tuck-WBENC Executive program is an exceptional opportunity for women business owners to examine their business plan, strategize for growth and network with other prominent women in business" stated President and CEO of WBENC, Pamela Prince-Eason. "The caliber of the Tuck faculty participating in the program is unsurpassed."
To learn more about Exhibit Edge visit us at www.exhibitedge.com.