ALG Predicts Premium-Car Buyers Will Get More Back with Acura
December 07, 2012 (PRLEAP.COM) Business NewsPEABODY, Mass., Dec. 07, 2012 — It can be difficult for car buyers to look a few years into the future when they are standing on the dealer lot, but ALG encourages them to consider how well a new vehicle will hold its worth over time. For its 14th annual Residual Value Awards, the automotive researcher calculated the percentage of MSRP that each 2013 model will retain after three years, and when it came to premium brands, Acura's lineup stood alone at the top.
ALG evaluated every vehicle in a brand's lineup to determine its Residual Value Awards, considering criteria like industry trends, segment competition and historical vehicle performance. With quality, durability and overall brand desirability factored strongly as well, Acura beat out Infiniti and Audi in the top three of the Premium brand category.
"Acura has long held a reputation for impeccable quality and dependability, but it is the automaker's constant drive to progress its styling and technology that makes its vehicles so desirable," said Joel Avery, general manager of Acura of Peabody, a Massachusetts Acura dealership. "Acura customers not only get a higher level of luxury for what they pay at the time of purchase, but they get more back if they decide to trade in their cars a few years down the road."
In addition to its Premium and Mainstream brand awards, ALG honored vehicles in individual segments, with the redesigned 2013 Acura RDX winning in the Premium Compact Utility Vehicle category. The 2013 RDX features a more powerful V6 engine and an upgraded interior, and those changes appear to be resonating with buyers. Following a November that saw its sales rise 129 percent compared to the same month last year, the Acura crossover has now set seven consecutive monthly sales records.
Acura hopes that it has another sales success on its hands with its all-new flagship 2014 RLX sedan, which debuted at the LA Auto Show last week. Scheduled to arrive at dealerships next spring, the Acura RLX will bring an impressive combination of power and fuel economy, housing a new direct-injected V6 engine that produces 310 horsepower while returning a class-leading 31 mpg on the highway.
The advanced powerplant of the 2014 Acura RLX is made even more effective with the help of a lightweight body and the debut of the brand's Precision All-Wheel Steer system, which controls the steering angles of the left and right rear wheels separately for optimum agility and handling. Another Acura first can be found inside the cabin, with the launch of a next-generation AcuraLink in-car connectivity system that can control communication, entertainment and security features in the cloud.
"From the drivetrain to the dashboard, the new Acura RLX is filled with intuitive technology that makes driving more fun and its passengers more comfortable and connected," added Avery. "And, because it is an Acura, buyers can be confident that they will be able to enjoy the ride for years to come."
About Acura of Peabody:
Thanks to a complete commitment to the Acura Total Luxury Care (TLC) philosophy from the sales, parts and service teams, this dealership has the best customer satisfaction and retention rates of any Acura dealership in the Northeast. They offer an extensive inventory of new and used Acura models, backed by a service center with the highest customer loyalty in the Northeast. Visit their website at www.acuraofpeabody.com, like them on Facebook at www.facebook.com/acuraofpeabody, visit their Acura showroom and service center at 233 Andover Street in Peabody, Massachusetts, or call them at 888-825-7965.