Marbella Options launches "Dirty Weekends' for active stays in Marbella

Leading accommodation only provider on Spain's Costa del Sol, Marbella Options, http://www.marbellaoptions.com launched today its "Dirty Weekends' product, specifically aimed at guests who want more than golf, sun and beach.

In keeping with the company strategy of innovation and new products, this "Active Tourism' promotion hopes to reinforce the idea of Marbella as a complete destination and aims to erase any misconception of Marbella just being sun and golf. Apart from excellent 4 and 5 star hotels and beautiful apartments and villas, the guest is now offered a range of outdoor activities such as nature hiking, mountain biking, quads and paintballing.

Nicholas Rhodes, Director of Marbella Options, comments that "We all know that Marbella is a unique destination with an average of 320 days of sun a year, but in today's competitive market, that is no longer enough, we need to offer more to our guests that just sun, beach and golf. Active tourism is a segment that has yet to exploited and one that shows excellent signs of growth. Furthermore, we will be opening a new division specifically aimed at groups, incentive trips and conferences. There will be great synergy between this new division and our Dirty Weekends product.'

Marbella Options is going from strength to strength as the leading accommodation provider on Costa del Sol. Within the next 3 weeks, the company will be launching a series of new products including two new consumer websites (B2C), one business to business (B2B) site and a generous but very innovative fidelity card. The company will also be moving into new country markets promoting Marbella as a top quality complete holiday destination.


For more information and live booking: http://www.marbellaoptions.com


For more information

Nicholas Rhodes
nrhodes@marbellaoptions.com
+34 95 2768317