American Photographic Artists Releases Progressive New Mission Statement

ATLANTA – March 13, 2013 –On the occasion of the most recent American Photographic Artists' National Board meeting, the APA Board of Directors approved a new Mission Statement that 'reflects the purpose and goals of the association,' according to APA National CEO Stephen Best.

"The new mission statement provides the framework and path for APA's strategic decision-making as we move our association and membership into the future," says Best.

The non-profit photo association's Board of Directors asked their marketing committee to rewrite the Mission Statement 'in the spirit of the growth the APA has experienced over the past decade, like that of our industry,' says APA National President Theresa Raffetto.

"I'm very pleased they worked in a collaborative spirit and captured the essence of all we stand for," says Raffetto.

APA MISSION STATEMENT:

American Photographic Artists (APA) believes in elevating your art and works fearlessly to protect your content. As the most prestigious national organization for professional photographers, we are committed to lead the future of our industry. APA provides access to the most progressive local programming, powerful national legislation, prestigious mentorships, affordable insurance options, and collective industry benefits. Dedicated to our community's financial and artistic well being, we initiate, develop, and deliver the advantages necessary for a successful career in professional photography.

APA – Never Stand Alone – United We Lead the Photographic Community

About American Photographic Artists (APA)

The American Photographic Artists (APA) (www.apanational.com) is a photographers association and leading American organization run by photographers for photographers, as well as other photographic professionals. With a culture that promotes a spirit of mutual cooperation, sharing and support, APA offers outstanding benefits, educational programs and essential business resources to help its members achieve their professional and artistic goals. This includes all levels of the photography profession. Headquartered in Atlanta, Georgia and now merged with Editorial Photographers (EP), APA has chapters in Atlanta, Los Angeles, the Midwest, New York, San Diego, San Francisco, Charlotte, the Northwest, Colorado and Washington, DC. APA strives to improve the environment for photographic artists and clear the pathways to success in the industry. Recognized for its broad industry reach, APA continues to expand benefits for its members and works to champion the rights of photographers and image-makers worldwide.

Please contact editor@apanational.com for more information.