Creativity at the Center of Boston's New District Hall LED Displays

March 18, 2014 (PRLEAP.COM) Business News
BOSTON, MA – Boston has a new look on Seaport Boulevard thanks to several new LED video displays manufactured by S|N|A. The displays are located at the intersection of Seaport Boulevard and Northern Avenue in the heart of the Seaport district.

The Boston Innovation Center features District Hall as a gathering place for entrepreneurs looking to discuss new ideas and concepts. Because District Hall's purpose is to inspire new ideas and creativity, the LED video displays had to incorporate a design based on this concept.

The District Hall project features two separate high-resolution 12 mm pitch S|Video™ displays that face Seaport Boulevard. Each of the wall-mount LED signs is each 22'10" tall by 12'5" wide. The total resolution of each LED display is 315x580 pixels which accounts for a total of over 365,000 LEDs.

"There are several unique applications and technologies in this installation," according to Greg Ludwig, project manager for S|N|A. "Custom-designed and manufactured stainless steel tubes were installed in modules to outline the LED displays. These tubes are illuminated with RGB Color Kinetics lights which are synchronized with the content displayed on the LED screens."

The S|Video™ signage employs surface-mount device (SMD) technology, where the LEDs in each pixel are packaged together, allowing for crisp, clear imagery and a widened viewing experience.

For photos of the Boston District Hall digital signage project please visit You can find more information about S|N|A and S|Video™ products at

S|N|A, LLC is a turn-key provider of LED digital displays and lighting solutions. S|N|A has managed, fabricated, implemented and installed some of the U.S.'s largest spectacular signs while offering its clients a single source for both indoor and outdoor lighting, text, graphic, and video products. S|N|A relies on more than 300 engineers dedicated to research and development and utilizes one million square feet of space for manufacturing, administrative support and customer service. Sansi has offices throughout North America, including its corporate headquarters in Ballston Lake, NY, satellite offices in New York City, Dallas, Austin, Columbus and Knoxville, as well as administration and manufacturing space in Oklahoma City and Shanghai. For more information about S|N|A, visit or call 800.521.4815. You can also follow S|N|A on Facebook, Twitter, LinkedIn and Google+.

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