GreenRope CEO Expanding Technology Knowledge at EnterConf in Belfast

June 19, 2015 (PRLEAP.COM) Business News
SAN DIEGO, CALIFORNIA June 19, 2015 Lars Helgeson, Founder and CEO of GreenRope, an integrated CRM and marketing automation platform, is travelling overseas to participate in Northern Ireland's largest tech conference, EnterConf. The team who puts on Web Summit, which has been named the world's best tech conference, organizes its first European conference, which will focus exclusively on software. GreenRope has many clients overseas and this presents an opportunity to speak directly to them and engage with them on their home turf.

"I am honored that the Web Summit and Enterconf team chose me to speak in Belfast this June," says CEO, Lars Helgeson. "This presents a great opportunity for me to reach a global audience and meet with some of the top European leaders in the technology software space."

Enterprise technology software is increasingly transforming every part of business. Software is no longer exclusive to the IT department, but also touches sales, customer support, finance, marketing, and HR departments. This conference will bring together Europe's forward thinking small and large companies.

Lars will specifically discuss the importance and benefits of marketing automation for businesses looking to increase sales, and ROI. Automation is not only for marketers, but also customer service, sales, and every other department. This is a must see presentation for organizations looking to increase efficiency at every point in the customer journey.

Some topics Lars will cover include:

  • Why marketers need for marketing automation
  • How marketing automation reduces workload for marketers
  • How marketing automation creates synergy between sales and marketing
  • Marketing automation implementation best practices
  • The benefits of marketing automation


    About GreenRope
    Lars Helgeson, who saw the need to make running a small to mid-sized business easier and more efficient, founded GreenRope. GreenRope's mission is to resolve the challenges of managing business operations by providing cloud-based integrated software that is effective, affordable, and user friendly. GreenRope streamlines key operations, including e-commerce and accounting, CRM, email marketing, mobile marketing, calendaring, websites, social media and more, into one easy-to-use platform. By using GreenRope, companies can reduce their marketing and CRM software expenses by an estimated 80%. GreenRope's affordable pricing plans start as low as $149/month. Visit for more information.

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