New Visions appoint PR Consultancy

New Visions was one of the first companies to enter into the mobile content download space and has established partnerships with a number of music labels, including EMI Music UK. labels, Virgin; Parlaphone; Chrysalis; Innocent; Relentless; Mute; as well as Beggars Banquet; Wall of Sound; Ministry of Sound and Sanctuary Records. The company specialises in creating and delivering official, artist endorsed content that allows its clients to maximise the mobile opportunity. As part of New Visions' marketing strategy, PR will play a crucial role in communicating its specialised services to the new media, mobile and music industries.

Caroline Walton, Director and Co-Founder at New Visions, comments, "PR will play a fundamental role in reinforcing our key messages of commitment to quality; artist endorsed content; and empowering content owners in the digital space.

"The immediate future team specialises in raising the profile of companies in the digital industries. Moreover, the team's insight and knowledge of mobile and interactive content will ensure that our key communications are delivered to the right people.'


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Editor's Notes:
Established in 2000, New Visions is a specialist mobile content company that successfully delivers a wide spectrum of mobile content, including ringtone, realtones, images, videos, games and screensavers. The company was founded and is headed up by Julia McNally and Caroline Walton, who were both previously at Zinc Space.

New Visions was one of the first companies to launch content delivery across all mobile network platforms. The company has established relationships with the top mobile platforms, experience in eCRM and database management, and partnerships with music labels, including EMI Music UK; Beggars Banquet; Wall of Sound; Ministry of Sound and Sanctuary Records.

Since 2003, New Visions has been hosting and running EMI's ‘NOW MUSIC TONES' channel, in addition to the ‘official artist' area for a range of labels on Vodafone Live in the UK. This channel is now host to over 35 official artist areas, including Robbie Williams, Kylie, Morrissey, Prodigy, Stereophonics and Estelle. The company also supplies content to Orange in the UK

New Visions has distribution deals with key ISP portals, as well as other mobile networks throughout Europe.


Contact:

Anna Vickerstaff
immediate future Ltd.
0845 408 2031
pressoffice@immediatefuture.co.uk