Local print supplier 'plays it by year'
November 13, 2015 (PRLEAP.COM) Business NewsNovember 13, 2015 - Gardner, MA - ValueCalendars.com, LLC is inviting visitors to explore their new website. This niche print provider based in Northern Worcester County has supplied customized business calendars to clients across the United States through their e-commernce website since 2006 when initially launched. Formerly operated as a division of J&S Business Products, Inc., this most recent technology investment marks the first milestone for the newly independant company.
Accompanying the website launch is the unveiling of their new company slogan "Play it by Year! ValueCalendars.com". Initially, an inner-office joke, poking fun at company owner Scott Russell for his incorrect usage of the music reference to "play it by ear". This phrase ultimately had the ability to conceptualize their companies fun culture, the value of their product (as calendars last a year), plus touch upon something instinctual, in seeking the best value for your investment; the longest lasting medium for your message.
The major store improvements focused on 3 areas:
1) Improving shopping experience across all devices
2) Back-end order processing automation
3) Software ownership; as relates to flexibility & scaleability
In addition to the contemporary rebranding, these updates will facilitate the integration of their complete product line—allowing the online sale of the growing large format commercial and completely custom calendars formerly marketed and sold exclusively offline.
While currently a distributorship, intentions are to expand operations and overall footprint in Gardner Massachusetts. "Gardner is a great a city with a rich history of wood working and industrial printing" says Scott, "with such a talent pool, abundance of space and potential partners; it just feels right"
The companies new online store opens November 13, 2015. Link to site: www.valuecalendars.com