Ferns N Petals Comes Up with New Varieties of Rakhi for the Millennials
August 10, 2016 (PRLEAP.COM) Lifestyle NewsAugust 10, 2016 - India's premium online gifting portal, Ferns N Petals introduces a brand new collection of rakhis for the millennials. To meet the ever increasing demand, the online portal has come up with a perfect blend of traditional and modern rakhi styles. Millennials who have always appreciated traditional designs would love to shop for the latest 'Tanjore Handpainted Rakhis', 'Chandan' and 'Semi-Precious Stone Rakhis'. And for others who are looking for a glimpse of modernity can shop for 'American Diamond Rakhi' and 'Silver Bracelet Rakhis.' Besides these new introductions, Fresh Flower Rakhis from its gift galore has always been one of the most trending rakhi for the festive occasion. Customers can now send rakhi online (http://www.fnp.com/rakhi) with express delivery services to ensure timely delivery.
To complement the rakhis, the online portal brings to you special range of rakhi gifts too. Millennials can now shop for premium gift combos, hampers and also gifts from the personalized category. The gifts for rakhi are available at different price range so that customers can make their choice depending on what best suits their budget.
The in-house designers at the company feel that the inspiration of the rakhi design stems from the rich culture of the country. Commenting on this, Sangeeta Chaudhary, Design Head – Ferns N Petals, said, "Traditionalism juxtaposed against Modernism, is the new mantra which we believe that the millennial will get to see in our rakhis designs. And we are sure that they would appreciate this uniqueness which is hard to find anywhere else in the market."
Speaking about the company's growth, Manish Saini, VP – Ferns N Petals, commented. "There has been a phenomenal growth in the Rakhi business this year. The whooping sales figures that we have achieved so far is a true projection of the contribution made by the recent introductions to our gift catalogue. We have almost doubled the growth rate in the Rakhi category overall and with respect to international deliveries in USA and other countries, we are growing at more than 200%. Since we are 10 days away from Rakhi, we are expecting that we will even surpass our targets. The best part of this sales growth is that our customers who bought Rakhi from us in the last few years are coming back to us and opting for the new varieties."
Ferns N Petals has been into business for more than 20 years. It started with a single store in 1994 and now has more than 225 successful retail outlets running throughout the country. The company has been delivering quality gifts to its customers since its very inception which have made it easier for them to win customer's trust and confidence.