Devi Madhavan, Vice President of Channel Sales & Enablement at DataCore Software, Recognized as 2017 CRN® Channel Chief

February 20, 2017 (PRLEAP.COM) Technology News
Fort Lauderdale, FL, February 20, 2017DataCore Software, a leading provider of Hyper-converged Virtual SAN, Software-Defined Storage and Adaptive Parallel I/O Software, announced today that CRN®, a brand of The Channel Company, has named Vice President, Channel Sales & Enablement Devi Madhavan to its prestigious list of 2017 Channel Chiefs. The executives on this annual list represent top leaders in the IT channel who excel at driving growth and revenue in their organizations through channel partners.

Channel Chief honorees are selected by CRN's editorial staff on the basis of their professional achievements, standing in the industry, dedication to the channel partner community and strategies for driving future growth and innovation. Each of the 2017 Channel Chiefs has demonstrated loyalty and ongoing support for the IT channel by consistently promoting, defending and executing outstanding channel partner programs.

As DataCore's Parallel I/O technology continues to unleash the power and productivity of parallel processing to drive storage performance and record response times for database, analytics, real-time and transactional processing applications, 2016 brought strong sales growth for DataCore™ Hyper-converged Virtual SAN and SANsymphony™ Software-Defined Storage solutions. This was largely supported by Devi's efforts, which included the development of a new Americas channel team and the implementation of a partner-enablement strategy. Devi was also responsible for driving the establishment and onboarding of dozens of new DataCore Target Partners as go-to resellers.

"The executives on our 2017 Channel Chiefs list have distinguished themselves by building strong partner programs, developing and executing effective business strategy and helping to advance the channel as a whole," said Bob Faletra, CEO of The Channel Company. "They represent an extraordinary group of individuals who lead by example and serve as both invaluable advocates and innovators of the IT channel. We applaud their achievements and look forward to their successes in the coming year."

"Parallel processing software and the ability to leverage multicore server technology has been a major game-changer for DataCore," said George Teixeira, president and CEO of DataCore Software. "In 2017, DataCore will introduce new products, partnerships, and Parallel I/O software capabilities that will redefine the company and expand its reach beyond the storage world. Innovative and committed leaders like Devi Madhavan will be an incredibly strong asset in helping our organization reach these milestones."

The 2017 CRN Channel Chiefs list is featured in the February 2017 issue of CRN and online at

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About DataCore
DataCore, the Data Infrastructure Software company, is the leading provider of Software-Defined Storage and Adaptive Parallel I/O Software – harnessing today's powerful and cost-efficient server platforms with Parallel I/O to overcome the IT industry's biggest problem, the I/O bottleneck, in order to deliver unsurpassed performance, hyper-consolidation efficiencies and cost savings. The company's comprehensive and flexible storage virtualization and hyper-converged virtual SAN solutions free users from the pain of labor-intensive storage management and provide true independence from solutions that cannot offer a hardware agnostic architecture. DataCore's Software-Defined and Parallel I/O powered platforms revolutionize data infrastructure and serve as the cornerstone of the next-generation, software-defined data center – delivering greater value, industry-best performance, availability and simplicity. Visit or call (877) 780-5111 for more information.

About The Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by more than 30 years of unequalled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace.

The Channel Company Contact:
Melanie Turpin
The Channel Company

DataCore Contact:
For media & PR inquiries:
SVM on behalf of DataCore
Jill Colna or Sarah Larrow


Copyright ©2017. The Channel Company, LLC. CRN and The Channel Company logo are registered trademarks of The Channel Company, LLC. All rights reserved.

DataCore, the DataCore logo and SANsymphony are trademarks or registered trademarks of DataCore Software Corporation. Other DataCore product or service names or logos referenced herein are trademarks of DataCore Software Corporation. All other products, services and company names mentioned herein may be trademarks of their respective owners.

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