Rasa Design Studio Hired to Market visaatty.com's K-1 Visa Page

December 12, 2004 (PRLEAP.COM) Business News
Rasa Design Studio was hired by the Law Office of Mike O'Toole to optimize and market the firm's web site at http://visaatty.com. In particular, the firm only wanted one page marketed: http://visaatty.com/K1Fiancee.htm, which represents nearly half the business generated by the immigration attorney.

By picking on a singe page, a firm or company can focus resources on the marketing of targeted products or services. In this case, the attorney is an Immigration attorney and the, so called, fiancé visa (k-1 visa) is the greatest generator of revenue for the firm. Where many companies would be tempted to raise interest in the entire site, or on increasing revenue in products and services performing poorly, the strategy of concentrating where one is already strong is often the way to go.

Mike O'Toole is a Massachusetts based immigration attorney who specializes in k-1 and k-3 Visas for couples immigrating to the United States.

Rasa Design Studio is a design firm owned by Sean Rice which specializes in integrating marketing with the design process for small businesses.