Media Trucks Opens Free Online Auction Site for Outdoor Media

March 13, 2006 (PRLEAP.COM) Business News
Chicago – Mobile advertising company, Media Trucks, today announced the launch of a new Web site for outdoor media owners to auction ad space. Mobile and static billboard owners as well as owners of other outdoor media may register at (auction.mediatrucks.com) for free and begin auctioning ad space without any service charges.

“Media Trucks had some success selling ad space on the Web’s top consumer auction site but people generally do not use that site to search for advertising space,” said Media Trucks President, Doug Miles. “We also tried to auction ad space on a few media-specific sites but failed to find a site that included an outdoor media category.”

Auction.mediatrucks.com is currently live and multiple auctions for mobile ad space in the Chicago area have been posted. In addition to providing an online location for buyers and sellers to meet and determine price, the site will provide an outlet for non-traditional outdoor media.

“The variety of outdoor advertising opportunities has expanded for the past few years at a tremendous rate,” said Miles. “Auction.MediaTrucks.Com will be an online location where media buyers can see that outdoor advertising includes far more than the traditional static billboard they have come to rely upon.”

Advertisers frequently take advantage of traditional billboards; public transportation signage; taxi top advertisement; mobile billboards; airborne ads towed behind airplanes and helicopters; Segway Human Transporters; turnstiles at CTA stops; rolling showcases; and of course, Media Trucks scrolling billboard trucks in the Chicago area.

Since the site is free for sellers of outdoor ad space, there will be very limited technical support. The directions are easy to follow for account setup as well as for listing new items for bid. New sellers should work through their first items very carefully to avoid making mistakes and should also provide as much relevant information as possible in the description area of each listing.

###
About Media Trucks
Media Trucks is Chicago’s most visible mobile advertising company. The company offers the only permanent daily mobile advertising route in Chicago, as well as hourly, daily, weekly and special rates. Media Trucks advertising vehicles may also be used as “rolling showrooms”. Media Trucks offices are located in Chicago’s Loop.