Midnight Pass unveils timeless Wicker Pet Cruiser for bicycles

FOR IMMEDIATE RELEASE
CONTACT: Steven V. Dubin, PR Works, sdubin@prworkzone.com, (781) 582-1061

DATELINE: MARSHFIELD, MASS…Now your pet can join you for a leisurely bike ride on a beautiful day. Midnight Pass, direct marketer and online retailer offering innovative and exclusive products to thousands of customers across the U.S., recently announced the availability of a charming new Wicker Pet Cruiser, which may be viewed online at www.WickerCruiser.com.

With a refined wicker look, roll bar safety top and sturdy leather accent straps, the Wicker Pet Cruiser is the modern spin on the classic standard of English bike baskets. The Wicker Cruiser has a universal mounting bracket to fit all handlebar styles while eliminating dangerous loose mounting straps. Weighing less than 5 pounds, the Wicker Pet Cruiser comfortably holds small dogs and cats up to 13 pounds and 13 inches at the shoulder (MSRP $59.95).

Specially designed by Midnight Pass, the Wicker Pet Cruiser offers the charm of days gone by with today’s safety features. Dogs and cats can enjoy plenty of fresh air while looking at the scenery with the open air wicker and secure roll bar top that keeps them secure without the need for leashes or harnesses. Special overhead safety roll bar keeps your pet safe without obstructing his/her view. Want to go topless? The built in harness will still hold your pet safely inside the basket. When you’re not transporting your best friend, this sturdy classic carrier is ideal for hauling grocery items and more.

Prefer a sportier pet carrier with all the bells and whistles? The Sport Cruiser for bicycles (weighing less than 5 lbs) with its padded interior, safety harness, sunshade / windscreen, lined storage pockets with heavy duty zippers (for your MP3 player, sunglasses and keys), free-flow air vents and vibrant colors (blue, green, pink or silver) may be just what you need. Need to stop at a shop? Take Rover with you! The Sport Pet Cruiser’s sturdy carry handles and shoulder strap offer easy portability.

Get out and ride with your best friend! All Pet Cruiser models are patent pending. Prices range from $59.95 - $89.95 and all products are distributed exclusively through MidnightPass available online at www.midnightpass.com or by calling toll free (877) 844-GIFT (4438).

Timeless, Innovative Products for Pets and People
MidnightPass.com is the original home of Kittywalk® product line and has shipped over 100,000 Kittywalk® units worldwide. Midnight Pass has speedy same day shipping from both coasts and has 24/7 toll free customer service, ordering and an online catalog at www.MidnightPass.com.

In addition to exclusive pet products, MidnightPass.com also offers products for recreation and family fun such as the Bavarian Mountain snow sled & Black Burne Double edged Tennis Racquet. For the home and office check out the Harbor Master Floor and Desktop Telescopes, travel and auto SOS Emergency Rescue & Safety Hammer and yard, deck and garden Lazy Hill Birdfeeders and Birdhouses, and much more.

The line is varied, and the quality is excellent. With same day shipping, delivery is right to your door. Satisfaction is guaranteed. You must be totally delighted with your Midnight Pass products or they make it right for you, with 60 days to make up your mind.

Award Winning Service and Products
No stranger to the limelight, White and Midnight Pass have won numerous awards since 1998 for excellent customer service, product innovation and for high standards of excellence for online merchants as well as the coveted "Top Service" award by YAHOO online shopping.

The company recently won five Editors Choice awards from Cat Fancy Magazine and Pet Business in 2003 and 2005 and many Midnight Pass products have been highlighted recently on the NBC Today Show, ABC Good Morning America , CBS Evening news, and CNBC and CNN television networks as well as SKYMALL®, Hammacher Schlemmer, Plow and Hearth, Wired, Maxim, Bloomberg, Newsweek Japan, Elle Decor, Town & Country, Cape Cod Life, LL Bean magazines and The Wall Street Journal.

About MidnightPass.com
Headquartered in Massachusetts, with additional warehouse/ distribution center in California, Midnight Pass is a direct marketer and online retailer that has grown by leaps and bounds since its inception in 1998.

Founder Brad White, formerly the Director of Business Development at Sharper Image, envisioned something new by running his own high end direct marketing business of products that make sense. White has taken years of product know-how and created a service that offers easy access to a wide range of innovative products and excellent customer service. So far he’s been right. With a unique product line that can't be found in most department stores, Midnight Pass offers one-of-a-kind specialty gifts and accessories for pets, home, office, garden, recreation and travel that can be viewed and purchased online at www.MidnightPass.com. or by calling toll free (877) 844-GIFT (4438).

Sales & Distribution
Midnight Pass® Inc,
149 Old Main St, Suite 489
Marshfield Hills, MA 02051-0489 USA
Email: care@MidnightPass.com

Wholesale hotline (877) 897.7700, FAX: 877.844.4400, International 781-834-0112
Copyright © 1998 – 2006 Midnight Pass Inc. All Rights Reserved. Patents Pending.



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