Interviews With Ronald Lewis Scores High-Profile Executives and Entertainers

March 21, 2006 (PRLEAP.COM) Technology News
DENVER, CO — 03/21/2006 — Unlike Matt Lauer or Barbara Walters, Ronald Lewis isn't a household name. He doesn't hold a degree in journalism, or even work for a news outlet. However, as an individual savvy in digital and Internet technology, he has capitalized on a non-traditional media form that has helped him garner increasingly high-profile interviews with celebrated business and entertainment personalities.

It's called "Podcasting," a form of media that is quickly becoming a mainstream source of news and entertainment among a growing demographic of iPod users and Internet news buffs. Lewis, a longtime blogger well-versed in podcasting (or audio blogging), mistakenly discovered his new podcast in late January 2006 while exploring opportunities in podcasting. He was able to quickly secure interviews that would appeal to the show's audience.

On January 19, 2006, Lewis interviewed Mark Spencer, the VoIP (Voice over Internet Protocol) industry's rising star and open source software advocate. Spencer is president of Huntsville, Alabama-based Digium, a leading provider of next-generation VoIP telephony software (Asterisk PBX) with more than 250,000 installations worldwide. The interview attracted several thousand page views and downloads.

The Spencer interview subsequently caught the interest of VoIP blogger Tom Keating, CTO and VP of TMC/TMC Labs (the Internet telephony magazine and conference planner). Keating was impressed by the interview, and his mention of Lewis's podcasts helped draw more interest in the show.

Lewis's most recent interview was with Jim Baxter, Vice President of Engineering for Boston, Mass.-based MooBella, creator of the world's first ice cream vending kiosk. To date, the podcast has attracted appearances by Webaroo, Southwest Airlines, Signate, MatrixStream, Digium, Motown recording artist Kem, film director/producer Dawn Mikkelson, Board First, LinuxQuestions.org, and more.

The most intriguing fact of all: Lewis has no previous interviewing experience. It was through his determination and understanding of non-traditional media that launched his new career as a podcast interviewer.

And it's a form of communication that is quickly becoming recognized for its potential business value.

"The people I've interviewed have audiences that want to hear what they have to say," notes Lewis. "These are folks who are very accomplished in their field. They have a message that is of interest to customers, shareholders, potential investors, or, for entertainment personalities, their fans. A podcast can be accessed at any time, so it's a very convenient and accessible way for their message to reach millions of people."

For the latest interviews and upcoming appearances, visit http://www.ronaldlewis.com/interviews.