Belt up for a 50 year road trip with Corgi

Belt up for a 50 year road trip with Corgi

Take an interactive trip down memory lane with top UK toy and collectables firm Corgi; celebrating 50 years of making the great small and the small great, Corgi has launched www.corgi50.com where you can navigate through time via your own classic car dashboard.

The site puts you in the driving seat. Click on the interactive dashboard to pick which decade you want to time travel through and discover fascinating facts about Corgi and milestones in history along the way. But that’s not all the site has to offer:

• Start the ignition to see if you can ‘guess the car’ and stand a chance of winning one of Corgi’s very special Limited Edition anniversary models
• Find out about Corgi’s top 50 models of all time
• The rear view mirror will bombard you with fast facts and the odd angry driver in a rush to overtake!
• Keep up to date with the ‘Daily Dog’ newspaper, where you can sign up for newsletters, or download the diary listing Corgi’s 50th birthday events for 2006
• Watch this space for more competitions, fun and games!

Adele Cutler, Marketing Services Manager, said: “Join us in celebrating 50 years of Corgi at www.corgi50.com, offering a fun and interactive Corgi experience for the whole family. Reminisce over our fast facts and news flashes and see if you can win your very own Corgi classic.”

ENDS
For further information please contact: Lindsay Stanley, Rebecca Shilton or Rosie Davey on 01223 566 212 or lindsay.stanley@war.uk.com/rebecca.shilton@war.uk.com

About Corgi
Corgi is one of the best known toy and collectables brands and is celebrating its 50th anniversary in 2006.

Although Corgi is well known for the production of die-cast collectables such as planes, cars, buses and trucks, the company also manufactures an exciting range of current toys for today's children. These include Corgi Wheelz Streakerz, GoGo Rollers and the award winning Postman Pat and Little Red Tractor which achieved six accolades in the 2005 Practical Pre-School Awards, based directly on feedback from children and their carers. Corgi also holds several film, television and comic licenses and produces well known and loved toy models based around James Bond, Dr Who, Red Dwarf and Batman as well as Captain Scarlet and Wallace & Gromit.
Since the company launched in 1956, Corgi has produced models of virtually every type of car, bus and truck and plenty of aircraft, for young and old enthusiasts. Some of the most sought-after early models include the 1965 Monte Carlo Rally Mini Cooper S (£300 to £400), 1966 The Man from U.N.C.L.E's 'Thrushbuster' Oldsmobile (£250-£300), 1959-61 Ford Thunderbird Hardtop, pale green body (£175-£200). And if you have the right Noddy car, produced in 1969, lurking in the attic it could be worth an amazing £700 or even more!
Corgi - Making the Great Small and the Small Great!