EMPACT Permission-Based E-Marketing Meets Loyal Customers' Specific Needs

January 06, 2005 (PRLEAP.COM) Business News
Santa Ana, CA – Small business owners across the country are now capturing customer attention and creating repeat business by using EMPACT permission-based email marketing software from mUrgent Corporation (http://www.murgent.com).

Businesses collect names and email addresses from customers who want to be informed about the offers and programs that interest them the most. Emails are sent only to these customers, known as opt-in customers. This increases the response rate, making marketing campaigns more effective.

The viral marketing effect makes permission-based email even more effective. The Lollicup Tea Zone®, a juice bar in Irvine, CA recently sent Customer Appreciation Day email offers to 500 customers, which included the recipient's first name in the subject line. Nearly 100 of them forwarded the message to friends, who also responded to the offers.

Proven effective in hundreds of businesses nationwide, EMPACT is an easy-to-use software tool for instant communication with targeted customer lists that produce loyal, high volume repeat business.

About mUrgent
mUrgent, an e-marketing authority, delivers EMPACT, a proven, easy-to-use e-marketing solution businesses can rely on to automate more frequent, personalized communication to your customers for a higher return on your marketing investment. For more information, visit http://www.murgent.com.
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