32red Alert As New Villa Away Kit Is Launched

The new-look kit displays the 32Red (http://www.32Red.com). logo on a white shirt and will hit the shops in June. The re-styled home kit will follow later in the summer.

The kit, which features claret trim and light blue shorts, is the product of a fans’ survey in which over four thousand fans took part. The look of the shirt was determined by feedback on everything from collar style to badge position. Other considerations included the placing of branded chevrons and the inclusion of an ‘official merchandise’ hologram.

32Red Plc CEO, Ed Ware was keen to thank the Villa fans for their input. “The response we had was tremendous and it has enabled Aston Villa and ourselves to put together a great looking strip.”

“Everyone at 32Red Plc is very proud and excited that millions of people throughout the World will now see the 32Red.com website address every time they tune into to see Aston Villa playing in the Premiership”

The new away kit got an airing at Aston Villa’s training ground earlier this week, with Thomas Sorensen, Liam Ridgewell and Gareth Barry all giving it the thumbs-up.

“The lads really like it” said Villa defender Gareth Barry “The design is really smart and it’s great that the fans have been involved in the look of the new kit too.”

Note to Editors:

32Red (http://www.32Red.com) is an award-winning online casino and poker operator licensed, regulated and based in Gibraltar. For the past 3 years 32Red has been awarded ‘Best Casino’ by Watchdog and Player Advocate site Casinomeister.

The Company attracts players from around the world but has a predominantly UK player base, with 83% of customers at 32Red and 32Red Poker (http://www.32RedPoker.com ) registered as coming from the UK & Ireland.

On 23rd September 2005 the Company listed on the London Stock Exchange’s Alternative Investment Market.

For more pictures of the new Aston Villa away kit, please contact Aston Villa directly on:
ASTON VILLA PLC
Villa Park, Birmingham, B6 6HE
Tel.: 0121 326 1561
Fax: 0121 326 1597
Website: http://www.avfc.co.uk

Enquiries:
32Red Plc +350 49 396
Ed Ware, Chief Executive
Ed Andrewes, Development Director