Toy Industry Insider Becomes Columnist

Mequon, Wis., — Robin Lehnert, president of the Lehnert Group, Inc., has been selected as a contributing writer for Clever Parents (www.cleverparents.com) an e-zine for smart, successful parents.

Ms. Lehnert’s column, Play – Pure & Simple™, provides insights into the wonders of playtime. Topics include the value of play, research that supports its value, reviews of toys that enhance playtime and suggestions to parents and caregivers on how to be a better partner in play.

Ms. Lehnert’s expertise comes from several years in the toy industry – beginning in marketing at BRIO Corporation and currently in providing consulting services to toy manufacturers around the world. Lehnert has blended her understanding of the latest research in early childhood development with a discriminating eye in selecting toys for her nationally-recognized website, Dot’s Toys (www.dotstoys.com).

The Clever Parents site is for all parents, moms and dads, who are figuring out ways to get the most out of every day and every dollar and who do it in a way that’s healthy, fun, and clever.

Company Background
Dot’s Toys is part of the Lehnert Group, Inc., a corporation established in June, 2003. The Company operates an online store at www.dotstoys.com, offering unique, high-quality products delivered with personalized customer service. The site has been recognized by Time and Real Simple magazines. The owners, John and Robin Lehnert have over 20 years combined of marketing experience.

Contact: Robin Lehnert
Phone: (262) 242-5077
Fax: (262) 242-5077
Email: rlehnert@wi.rr.com
Website: http://www.dotstoys.com