Direct Marketing Agency Sitewire Marketspace Solutions Announces Launch of Improved Northcentral University Web Site
June 18, 2006 (PRLEAP.COM) Business NewsTempe, Ariz. – June 18, 2006 – Tempe, Arizona-based direct marketing agency Sitewire Marketspace Solutions recently announced the completion of Northcentral University’s new Web site (www.ncu.edu) which now acts as a more comprehensive and easy-to-use resource for site visitors. The 100% online University offering bachelor’s, master’s, and doctoral degrees came to Sitewire in need of user interface and Web design consulting services, with the goals of attracting more potential students to its site and achieving a higher rate of site visitor retention and conversion.
Before the new developments were made by the web consulting firm, Northcentral University had a Web site in place, but the site had not been updated in over three years and site traffic and enrollments had been flat for some time. Sitewire, a leading direct marketing agency, helped with the layout of the site, allowing Northcentral University (www.ncu.edu) to achieve stronger Web presence. The web consulting firm also updated the look of the site, enabling it to more accurately portray the professionalism of Northcentral University, a regionally accredited institution offering academically challenging degree programs in Business and Technology Management, Education, and Psychology.
More importantly, Sitewire set up a program to drive more people to the site in hopes of ultimately converting more students online. Chuck Jarrell, Director of Marketing for Northcentral University, expressed his satisfaction with the Web site; “Northcentral University’s Web site (www.ncu.edu) has seen traffic increase by more than 30% since we collaborated with Sitewire on a major site redesign and SEM solution. Results, including online inquiries and student enrollment, are up and we have received a huge amount of positive feedback about the usability and creative design of our Web site.”
NCU’s programs are completed entirely online, allowing adults trying to balance careers, family lives, and education to obtain a degree at their own pace and at the times that most conveniently fit into their schedules. Northcentral University (www.ncu.edu) today has more than 3,300 students from all 50 US states and more than 50 countries throughout the world engaged in degree programs that also feature one-on-one mentoring by faculty who are selected for their academic and professional credentials and their devotion to online distance learning.
With Sitewire’s direct marketing agency expertise, Northcentral University has been more effective at preserving and promoting their brand online, providing their site visitors with easy-to-find and insightful information.
Sitewire Marketspace Solutions, LLC is direct marketing agency focused on customer attraction, conversion and retention through strategic marketing, Web application development, loyalty marketing as well as solution support and management. Since return on investment is the bottom line, all efforts are measured to determine efficiency and effectiveness. For more information, please visit www.sitewire.net or call 480.731.4884.