Who said there is no such thing as a FREE LUNCH? We didn't!

August 16, 2006 (PRLEAP.COM) Business News
Online Couponing Creates Buzz with Once-a-Day Coupons to the Nation’s Most
Popular Stores and Restaurants

For Immediate Release
Contact: Ashley Fricke: ashley.fricke@theleadstream.com
August 16, 2006

Dallas, TX; U.S. – August 16, 2006; Using the Internet to save money just got easier with the launch of TodaysFreebie.com. Following on the heels of large-scale consumer comparison-shopping, online bidding and wholesale-direct purchasing, TodaysFreebie.com offers the newest way for customers to save money through printable coupons that are redeemable at large national chains. Coupons on TodaysFreebie.com include free film developing from FujiFilm, Free Beaner’s Coffee, and free BBQ Sandwiches at Dickey’s.

The TodaysFreebie.com business model takes advantage of consumers’ desires for immediate gratification, ease of use and anonymity. Each day, visitors to the site can print the daily coupon and redeem it on the same day. Unlike many sites, TodaysFreebie.com never requires visitors to download software, purchase anything or register for their service.

Many visitors enjoy daily visits to the site because they are directed to a new location for a different experience each day. One day, they may have the opportunity to rent a free movie, the next day, they may find themselves relaxing in Beaner’s with a free frozen coffee. The Web site excels in meeting the daily foot traffic needs of retailers and the entertainment needs of consumers.

“Research has shown that online businesses succeed when there is a regular dose of fresh information combined with a call to action,” said TodaysFreebie marketing manager, Adam Majewski. “Web surfers flock daily to sites that offer regular jokes or news items. They want to see what’s going on and they incorporate those visits into their daily routines. We founded TodaysFreebie.com because we thought it would be fun to actually have something to give visitors on a daily basis.”

TodaysFreebie.com works with America’s most popular restaurants and stores to provide generous coupons to Web surfers. Dickey’s, Beaner’s Coffee, Einstein Brothers’ Bagels are among the types of national chains that offer coupons for 100 percent off of their featured products. To date, the Web site has saved consumers thousands of dollars.

Sound too good to be true? There is a strategy to the new online couponing trend. Online couponing has replaced pre-printed coupons for many companies. According to Internet Marketing analyst Brendan McMahon’s recent white paper, “Changing the Face of Mom’s Paper Coupons,” offline coupons have been failing as of late, whereas online coupons grew by 325 percent in 2003 to 1.1 billion and redemption rates leapt 134 percent between 2002 and 2003 to 17.8 million. Online couponing has proven to succeed for both consumers and retailers and unlike printed coupons, retailers can more easily track redemption rates and user statistics.

About TodaysFreebie.com
Founded in 2006, TodaysFreebie.com provides, daily coupons to visitors. The coupon offers rotate on a daily basis, but each coupon is redeemable for an item from national chains, such as McDonald’s or Blockbuster Video. Consumers print the coupon and redeem it on the same day as the offer in order to receive the free item. Today’s Freebie is a wholly owned subsidiary of The Leadstream, LLC. For more information, visit www.todaysfreebie.com.

About The Leadstream, LLC
The Leadstream, LLC. provides new customer acquisition services to global service and product
companies. The company currently services over 23 of the Fortune 1000 and offers a growing suite of services targeted at finding new customers for companies in both the United States and Canada.