Luxury florist, Imogen Stone (www.imogenstone.com), launches stylish Fairtrade Flowers collection – helping to guarantee a better deal for small producers in the developing world.

Welcoming the new collection Creative Director, Katherine Arnott said: “By buying Fairtrade, customers can help make a real difference to the communities where the goods are produced. Fairtrade guarantees that the producer has been paid a price that covers the cost of production, plus a premium to be spent on projects which help communities such as better healthcare, sanitation, education or housing.”

The Fairtrade flowers are sourced via an existing Imogen Stone supplier in Kenya who has been certified by the Fairtrade Foundation. Available exclusively to mail order and online customers, Imogen Stone Fairtrade Flowers make the perfect gift for friends or family.

The collection can be viewed at: http://www.imogenstone.com/fairtrade_flowers/c112-1.html