35 Years of Dental Practice Marketing Expertise Now Available Online: www.DoctorsMarketing.com

September 10, 2006 (PRLEAP.COM) Business News
Monroe Township, NJ – Joseph Lancellotti, a marketing professional devoted to the advancement, improvement and promotion of high quality dental practices and products, recently launched a comprehensive practice marketing Web site, www.DoctorsMarketing.com.

The subscription Web site educates dentists and dental team members on how to best communicate the features and benefits of their practice and services to the community at large.

The content rich site walks dental practitioners and their staffs through marketing plan creation, new patient and patient retention programs, practice promotion, scripting, reactivation systems, working with agencies, and much more. www.DoctorsMarketing.com is thorough, engaging and provides simple and savvy instructions on how to grow dental practices and enhance the rewards of practicing dentistry.

The information on www.DoctorsMarketing.com is presented in an easy-to-use workbook format. In addition to covering the basics of practice marketing, the site contains a wealth of advanced marketing strategies and tactics, which enables subscribers to continuously progress at their own pace.

For a limited time, Joe Lancelloti is offering a 30-day risk free trial subscription for www.DoctorsMarketing.com . Regular subscription fees start at $19.97 per month. Annual plan subscribers receive Joe’s popular practice building book “Mega Marketing Makeovers” absolutely free. For a free demo visit
http://www.doctorsmarketing.com/tour/

About Joe Lancelloti:

Joseph Lancellotti, “Joe” to friends and clients alike, is celebrating his thirty-fifth year in dental marketing. Starting out with Colgate Palmolive fresh out of St. Peter’s College, he soon moved to Johnson & Johnson,

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where he eventually became head of J&J’s European dental division based in Brussels.

In the late 1970’s, Joe moved into the entrepreneurial stage of his life, becoming the founder and owner of the Lanmark Group, the first advertising agency devoted to the dental industry, which is now the leader in its category.

After selling his interest in the agency, Joe founded Camelot Marketing Services, Inc., a full service professional marketing and communications company, dedicated to servicing the marketing needs of dentists.

With undergraduate and graduate degrees in marketing, Joe regularly presents seminars to groups of dentists, melding his expertise in marketing with his knowledge of dentistry.

In 1998, he also instituted the first marketing course for senior dental students at the University of Medicine and Dentistry of New Jersey in Newark, New Jersey.

Joe’s career represents a lifelong commitment to delivering the highest level of service and personal attention in oral health care marketing to the dental schools, manufacturers, doctors and dental teams with whom he works. “Dentistry is my passion and my forte. Partly because I have found dental professionals to be among the kindest and most dedicated individuals one could ever hope to know.”

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