BABY ROCK APPAREL LAUNCHES THE INGENIOUS TINKLE TUBE ™

Tampa, FL, September 2006 – Baby Rock Apparel, a manufacturer of ultra hip baby clothes with an edge, launches a new device intended to make it easier for parents to take their young boys to restrooms in public facilities.

The Tinkle Tube ™ is a simple device that makes it very easy to take young boys to public restrooms. The key benefits are that you don’t have to take a child’s shoes, pants/shorts or underwear off and you don’t have to use those cumbersome toilet seat covers. Simply stand the child on the toilet seat with your assistance, unzip or pull down their pants and then pull out the Tinkle Tube ™. The Tinkle Tube ™ is an 8” x 1.4” plastic tube, which your child can easily urinate into, while you aim it. Since you’re able to aim the tube (without having to hold his little soldier) you’re able to keep your hands clean and prevent the child’s clothes from getting wet. Once you’re finished, pop the two ends caps back on the tube and stick it back your bag. It can then be cleaned with a little soap and water or an antibacterial agent when you return home.

“We recently began potty training our little man. After a 20 minute episode in a disgusting public restroom at a baseball game, I decided there had to be an easier way to do this.” Once I got home that night, I spent hours researching tools that were available to assist with this issue and found nothing, so I decided to make my own”, said Ryan Strayer, Co-Founder of Baby Rock Apparel. After testing the device on his son with stellar results, Ryan decided it would be a great accessory to market through Baby Rock Apparel, which already caters to infant and toddlers.

Headquartered in Tampa, FL, Baby Rock Apparel was founded in March 2004. View Baby Rock Apparel’s collection of baby clothes and the Tinkle Tube ™ by visiting the company’s website http://www.babyrockapparel.com. Accessories and clothes are priced from $5-$24 retail, these products are perfect for baby showers and holiday gifts and may be shipped in a hip Baby Rock lunch box upon request. Personalized gifts are also available. Wholesale inquiries are welcome for our entire line of clothes and the Tinkle Tube ™. Details and pricing may be obtained by contacting Baby Rock Apparel at info@babyrockapparel.com or 813.282.3987.