Darkroom Web Edition Adds Great New Features for PhotoReflect.com Storefronts

ENGLEWOOD, Colo. – Sept. 25, 2006—ExpressDigital Darkroom Web Edition launches innovative new features for use with PhotoReflect.com storefronts. Headlining the enhancements include new and improved storefront designs, the ability to sell multi-photo products online, proactive e-mail marketing tools and expedited payment options as further described below:

New Storefront Designs
New looks and added customizable sections give professional photographers more options to select and personalize the look and feel that best fits their business. Additions include a new ‘About Us’ page, new ‘Portfolio’ page, improved photo cards, updated albums and new storefront looks.

Sell Multi-Photo Products
Now photographers can upload templates with multiple photo options, such as album pages, memory mates, collages or trading cards, allowing customers to order finished, high-quality professional photo products.

Proactive Marketing
PhotoReflect.com offers the ability for photographers to automatically send e-mails to customers when photos are published to proactively drive customers to preview, share and buy the published photos.

Expedited Payment Options
Photographers can now receive payments faster than every with PhotoReflect.com’s new optional payment process allowing direct deposit every two weeks.


About ExpressDigital
ExpressDigital enables those engaged in the business of photography to maximize profits using technology. ExpressDigital designs products that cater to digital photographers, labs, and large corporate photography businesses. ExpressDigital has a rounded product offering called Digital Everyday that includes Darkroom software, PhotoReflect.com internet storefronts, Labtricity lab connectivity, and Enrichment business services. The Digital Everyday product offering empowers any size business using digital photography to incorporate a profitable workflow. ExpressDigital is a leader in the digital photography market and operates on the core values of service, innovation, and knowledge.