ZipRealty Announces Fourth Active Market in Sunshine State

October 21, 2006 (PRLEAP.COM) Business News
EMERYVILLE, Calif., Oct. 21 — ZipRealty (Nasdaq: ZIPR), a national full-service real estate brokerage providing home buyers and sellers high quality service and savings, announced today the Company is officially operational in Palm Beach, Florida, with a growing team of licensed employee-agents actively working with clients in Palm Beach county.

Palm Beach serves as the fourth active market for ZipRealty (www.ziprealty.com) in Florida. The brokerage has been working with clients in Miami/Ft. Lauderdale since December 2005, in Tampa since March 2006 and in Orlando since June 2006. As part of its standard offering, ZipRealty gives buyers 20 percent of its commissions, and sells homes for up to 25 percent less than the current market commission.

"We're excited to offer the Palm Beach community access to all of ZipRealty's online real estate tools as well as our local and experienced agents," said ZipRealty President Gary Beasley. "The launch of the Palm Beach market is an important element of ZipRealty's growth in the Southeast and expansion of our national footprint."

Cary Schaffer, a 30 year resident of South Florida, serves as the District Director for ZipRealty in Palm Beach, and oversees agent recruiting and training efforts.

Palm Beach marks the fifth new market for ZipRealty this year, joining Minneapolis-St. Paul, Austin, Orlando and Tampa. The Company is now active in 20 markets nationally.

About ZipRealty

ZipRealty is a full-service residential real estate brokerage firm. The Company uses the Internet, proprietary technology and efficient business processes to provide home buyers and sellers with high-quality service and value. Founded in 1999, the Company currently operates in 20 major metropolitan areas in 12 states and the District of Columbia. The Company's client-centric business strategy utilizes a sophisticated Web site, which enables home buyers and sellers to access comprehensive local Multiple Listing Services home listings data and other relevant information. The Company also utilizes a proprietary business management technology platform, which reduces costs and allows the Company to pass on significant financial savings to consumers. This Internet-enabled, technology-driven, employee-based model provides the Company with a distinct competitive advantage, allowing ZipRealty to consistently deliver outstanding service to clients. For more information on ZipRealty, visit www.ziprealty.com or call 1-800-CALL-ZIP (1-800-225-5947).


Marielle Covington
Allison & Partners
415-277-4929
marielle@allisonpr.com

Marcus Gamo
Allison & Partners
415-277-4925
marcus@allisonpr.com