Canadian company harnesses the power of the internet to teach English to students around the world.

October 24, 2006 (PRLEAP.COM) Education News
Thunder Bay, Ontario, CA. October 24, 2006 — Based in a small town of 100,000 in the rugged Canadian Shield of Northern Ontario, has carved a niche in the highly competitive, worldwide market of English language instruction. The concept is simple, arrangements are made between the student and the teacher to connect by voice at a specific time over the internet. The instructor at then provides a customized, individual English lesson to the student. The student can connect from home or the office and all they need is a high speed internet connection and a headset.

The idea for the company originated with owner Marc Anderson’s own experience in high school. “French, which is the second official language of Canada, is a core course in all English schools”, commented Mr. Anderson, “I was forced to sit in a class of twenty students three hours per week listening to an Anglophone teacher who had been taught Parisian French in university. I than realized how little I had actually absorbed of the French language and that’s when I decided that there was a better way to learn a foreign language”.

When Mr. Anderson finished university he started looking for a job. Many of the industries that had contributed to the growth of his home town were now closing and unemployment was running at an all time high. Many educated employees were leaving town heading for lucrative jobs in the south. A large percentage of his classmates had taken jobs teaching English overseas.

About this time, a new program called Skype was starting to gain popularity on the internet. Mr. Anderson soon realized that he could connect to students around the world without the high cost of a phone connection. was born.

The rapid growth of the Global Economy has spurred many around the world to learn English. Clients of come from all walks of life. From the businessman in Russia who has enrolled key members of his staff, to the housewife from India who is looking for a job in an English call center, to the student in Japan who wants to improve his grades. What sets apart from other language solutions is the fact that they offer one-on-one private lessons from an instructor whose mother tongue is English. Lessons are taken from the comfort of the student’s home or office at a time that is convenient for them. The student is given constant feedback and encouragement. Learning is done in a safe, friendly environment with teachers who want the student to succeed.