Bowmans Poker Heads East

November 15, 2006 (PRLEAP.COM) Business News
London, UK) – BowmansPoker.com is poised to take the East by storm, as it launches its sexy online poker brand in both Russian and Chinese.

In anticipation of significant future growth and marketing efforts in Eastern Europe and Asia, BowmansPoker.com has expanded its site to include both Russian and Chinese-language versions. This exciting development means that players in two of the world’s largest potential markets for online gaming can now enjoy all the fast-paced action at BowmansPoker.com in their own language.

Customers from these markets will now also be able to make instant payment transfers at BowmansPoker.com via its new partner, WebMoney – a global transfer system which has been providing secure, instant payment transfers since 1998. With nearly 2.5 million registered users across 37 countries, WebMoney is the perfect payment provider for BowmanPoker.com’s new local language sites: not only is it already popular in China, but the system also offers WebMoney units for currencies including Russian Roubles and Ukrainian Hryvnias. *

The introduction of a Chinese version of BowmansPoker.com is sure to be welcomed by its already sizable Chinese customer base. ”By launching a local language site we’re giving existing players more value, while also encouraging new players from Chinese-speaking markets across Asia,” said Ben Lukas, Head of Poker of BowmansPoker.com.

Making the Bowmans Poker room even more accessible and attractive to Russian-speaking customers was another natural progression for Bowmans, following hot on the heels of the formation of a Poker Players Association in Ukraine and the successful launch of a bricks-and-mortar Bowmans Pokerclub in Lviv, Western Ukraine.

Boasting full online facilities and a growing membership, the Lviv Pokerclub promises to be an important foothold for BowmansPoker.com as it continues its strategic expansion into the fast-growing Eastern European and Chinese markets.

ENDS

For further information please contact:
Sara Waller, Marketing Manager
swaller@bowmans.com
+350 47741

or Dansy Howells on 0771 388 3773

About BowmansPoker.com
BowmansPoker.com comes from the suite of Bowmans gaming and betting products.

In 1985 American Football Pools was founded by Gary Bowman in Manchester, UK. American Football Pools, equipped with a British Government license to accept bets from anywhere in the world, was the world's first offshore book.

Now called Bowman International Sports Ltd, the company has diversified into poker, soft games and casino products, and maintained its place in the world of global gaming with a reputation for integrity, reliability and, of course, legality.

The websites and international gaming licences are operated by Bowman International Sports (IOM) Ltd located at Cumbrae House, Market Street, Douglas, Isle of Man, British Isles and Bowman International Sports Ltd, located at Informatics Park, La Tour Koenig, Mauritius.