FDA Announces Clearance for Radiesse – a New Longer Lasting Filler Designed to Both Fill and Volumize Facial Wrinkles and Laugh Lines

February 22, 2007 (PRLEAP.COM) Business News
Beverly Hills, CA — Radiesse, the next-generation dermal cosmetic filler, has just received FDA clearance to treat moderate to severe facial folds and wrinkles, including nasolabial folds. Radiesse was rated the most effective and longest lasting treatment to restore fullness and a youthful appearance for women and men.

Fillers have become increasingly popular as an alternative to a face-lift, and consumer demand will explode now that prices have dropped, analysts say. Cost has discouraged the spread of “facial contouring”, which requires several syringes of material. Which is why the approval of Radiesse in the United States is such big news — Radiesse will cost a patient roughly $850 a year versus $2,400 for comparable enhancement with Restylane.

BioForm Medical, Inc., the manufacturer of Radiesse, gained approval for the filler after showing proven results from a multi-center study using Radiesse for the treatment of smile lines. The study by Marion Moers-Carpi, M.D. showed that Radiesse lasted significantly longer than Restylane and that if offered “better correction throughout the course of treatment.” Experience shows that Radiesse lasts about twice as long as Restylane.

Epione in Beverly Hills has been using the filler Radiesse (Radiance) off label to correct wrinkles and laugh lines for the past four years and is the #1 provider in the country. “Because Radiesse is trickier to inject than other fillers, it is essential that the physicians have experience,” explains Dr. Ourian, a Harvard educated physician and owner of Epione. Some doctors may shy away form a one-year filler because they want more frequent opportunities to sell patients skin-care products and other services.

Only Radiance contains advanced calcium-based microsphere technology that stimulates the growth of new collagen. Radiance consists of calcium hydroxylapatite (CaHA), which has been used for decades in safe, clinical applications. The tiny CaHA microspheres suspended in a water-based gel carrier form a "scaffold" that stimulates the natural growth of the patient's own collagen.

Radiance FN™ consists of calcium hydroxylapatite suspended in gel (carboxymethylcellulose). Because calcium hydroxylapatite is a normal constituent of bone, it should not elicit a chronic inflammatory or immune response. Additionally, the gel carrier does not require allergy testing, as is required with collagen.

Dr. Ourian’s Epione Medical Center, located in Beverly Hills’ "Golden Triangle," is among the world’s most comprehensive and state-of-the-art surgery centers. Dr. Ourian has been a pioneer for laser technology and non-invasive aesthetic procedures such as Botox, Restylane, Radiance, Lipotherapy, and Sculptra. For further information, please visit www.epione.com or contact Jennifer Fader at jayfader@gmail.com.

# # #