Southworth Company’s “Get Watermarked” Campaign will Award ALA Conference Attendee Trip to Aruba

March 15, 2007 (PRLEAP.COM) Business News
Agawam, Massachusetts – March 15, 2007 – Southworth Company, producer of Southworth® brand premium business papers and related products including the widest selection of legal-specific cotton bond paper, today announced the company is giving away a trip to Aruba to an attendee of the Association of Legal Administrators’ 36th Annual Educational Conference and Exposition being held April 30th – May 3rd in Las Vegas, NV. The special promotion is part of Southworth’s “Get Watermarked” campaign highlighting the document security features offered in its products geared for the legal market.

Subscribers to Legal Management will find the “Get Watermarked” message on the bellyband of their March/April issue of the magazine and can bring that bellyband to Southworth’s booth (#836) in the exhibit hall at the conference to register for their chance to win the trip to Aruba. Southworth will be showcasing their date-coded document security feature in addition to their full line of bond papers specifically made for the legal market at this year’s ALA conference.

Southworth includes formed-in document security date coding in the watermark of every sheet of their cotton bond papers. The special indicators can verify when each sheet was produced, allowing for cross-reference against the date that appears on a document and authentication of each page of that document in the future. The watermark in Southworth bond paper is formed into the paper itself and there is no technology available today that can alter, remove or reproduce it.

“Even in this age of increasing amounts of electronic documents, hard copies of important legal documents are not going away. Lawyers need more assurance that their most vital paper documents are protected against fraud,” said David Krysh, vice president of sales and marketing of Southworth Company. “Southworth is committed to developing industry-leading document security features in legal bond paper, as authentication of hard-copy originals will continue to be a critical issue for every law firm,” he continued.

About Southworth
Southworth Company is a privately-held corporation based in Agawam, MA. The company’s premium business papers, resume papers and related products are marketed under the Southworth® brand through major national retailers, office product dealers and international distributors. Founded in 1839 by Edward and Wells Southworth, the company is now run by a fifth-generation member of the family, David C. Southworth. For more information, visit www.southworth.com.

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Media Contacts:
Jim Fitzgerald
Director of Communications
& Consumer Marketing
Southworth Company
Phone: (413) 789-1200 x317
Email: jfitzgerald@southworth.com