Internationalization of products with CHETRA-brand at BAUMA exhibition

March 30, 2007 (PRLEAP.COM) Business News
According to the organizers of the largest exhibition for the construction and mining industries BAUMA (April 23-29, Munich, Germany), it is for the first time in the history of the exhibition, that a Russian company, the Concern “Tractor plants”, is taking part in the exhibition in full scale and is demonstrating products with CHETRA- brand. The exhibition of the Concern “Tractor plants” will be presented by three trade and service companies: “CHETRA-Industrial machinery”, “Agromashholding” and “CHETRA-Components and spare parts”, which are exclusive representatives of the Concern.

Traditionally BAUMA exhibition became the place of meeting for large-scale manufacturers and their actual and potential business partners. During the forum, organized by the Concern “Tractor plants” on April 27, 2007 within the bounds of the “Russian Day” from 16.00 p.m. to 17.00 p.m. in Hall 2C, there will be a presentation of CHETRA products. General director of the Concern “Tractor plants” Semyon Mlodik will give the report “CHETRA: new prospects in the international market of machine-building” for the participants of the forum..

This will be a get-together of experts of relevant sectors to discuss strategically important questions of building and construction, to exchange experience with colleagues from other countries as well as leaders of domestic and international construction industry, to get an insight into the achievements of the international construction industry in the largest international trade fair with half a million (!) visitors on the area of more than 500 thousand sqm.

“CHETRA-Industrial machinery” JSC will demonstrate machines to compare well with machines of other manufacturers in reliability and horsepower capacity, but cheaper in maintenance. The bulldozer CHETRA 11, the time-tested “brand founder”, proved himself to be reliable in severe operating conditions. Specialists speak highly of the bulldozer CHETRA D-11. An attention claims the modular construction of units and systems. A safe, comfortable cab with the fair visibility of the working equipment and the working area, with an air conditioning system keeping comfort cab temperature, no matter what it’s doing outside, an ergonomic design - these are options for longer comfortable work. It’s a mobile maneuverable tractor.

“CHETRA – Components and spare parts” represents interests of the Concern “Tractor plants” in selling spare parts and consumer goods. The company will demonstrate: spare parts for crawler machinery of world-known manufacturers (Caterpillar, Komatsu. Hitachi and others); mouldings for railroad sector; products on subcontracting basis; locks with the trade mark CHE.ZAM; heating radiators with the trade mark CHE.RAD.

«Agromashholding», the leading company in realization of the Russian project «Development of the agro industrial complex” and the main supplier of the Russian municipal machines, will demonstrate the multi-purpose municipal building machine MKSM-800.