Exciting New Website Helps Consumers Quickly and Easily Choose a Digital Camera

April 29, 2007 (PRLEAP.COM) Technology News
CamChooser.com was recently created to make it easier for consumers to sort through the plethora of digital cameras on the market and select the product that best suits their needs. The innovative Website allows users to see reviews and ratings from all over the web, price comparisons, eBay offers and full product details for hundreds of digital cameras currently on the market—all in two easy steps. The goal is to save consumers time, effort and frustration, according to Paul Joyce, CamChooser.com’s creator and managing director of London-based DataChoice Solutions Ltd.

“Users don't have to hunt down reviews and ratings from various different sites,” Joyce said, summarizing the main benefit of the Website. “Using CamChooser.com, they can see information from many different sources all on one page.”

Interactive “sliders” are the key to CamChooser.com’s ease of use and functionality. This unique tool makes it possible to quickly create a shortlist of cameras that fit their specifications. Here’s how it works: Users make a selection by simply sliding the arrows relating price, resolution and optical zoom. They also choose a type of camera—ranging from compact to point-and-shoot—and the LCD size. Then matching options are provided almost instantly, including full product specifications, user reviews, ratings from all over the Web and the best prices from dozens of stores. There are live price comparisons, live details of the latest eBay auctions, professional reviews from respected authorities and photos of each product. All users have to do is review the information at hand and decided which camera is right for their needs and budget.

“We want to empower the regular consumer,” Joyce said. “We are an aggregator of information here to help the consumer make the choice that's right for them in the easiest way possible.”

CamChooser.com covers a range of products aimed at casual and professional digital camera users. And the information provided by the site is updated regularly throughout the day to provide users with the latest details for their buying decisions. This makes CamChooser.com a unique one-stop shop for individuals researching cameras.

When creating CamChooser.com, Joyce was initially driven by personal reasons. He designed the site to help "non-techie" friends and family wade through the bewildering choices available and find good buying advice, camera reviews, ratings and the best prices. Ultimately, CamChooser.com provides one-click access to valuable information for anyone who’s in the market for a digital camera.

In addition to providing a simple way to choose a camera, CamChooser.com also offers users a number of other interesting features. A forum is available to facilitate discussions on general topics, as well as specific brand names like Canon, Kodak, Pentax and Sony. There’s also a blog covering various subjects, including choosing a camera and using the Website’s slider tool.

CamChooser.com makes is possible for consumers to quickly and easily find the most suitable digital camera—and it’s completely free to use. To learn more about the new Website, visit www.camchooser.com.