Searchfeed.com Launches New Website Design Expanding its Services

HILLSBOROUGH - NJ, July 10, 2003 – Searchfeed.com (www.Searchfeed.com), a leader in contextual based marketing, announced today the release of its new Web site design. In addition to a change in look and feel, Searchfeed.com has added new programs and tools to benefit new and existing members throughout the network.

Layout of the new site has been designed to be more user-friendly and easy to navigate. Content throughout the site has been grouped into channels offering additional information about Searchfeed.com, advertising campaigns, and partner services. Searchfeed.com's new site has been modified as a direct result of feedback from both advertisers and partners.

For advertisers, Searchfeed.com has extended its programs to accommodate the needs of all sized campaigns and budgets. New programs are broken down for the "Emerging Business,' and "National Accounts,' or more established Web Properties. Both programs include Searchfeed.com's real-time reporting features and online tools including the most recent "Change Bids' tool. For advertisers who manage multiple PPC campaigns, Searchfeed.com has also strengthened relationships with several third party bid management companies featured on the new site.

A new service has also been included for media agencies, which manage several different businesses' advertising campaigns. With Searchfeed.com, agencies can easily do this under one centralized interface that may be accessible to both agency and client. "Media Agency Relationships' experience the benefits of both advertiser programs, providing exposure to clients, and Searchfeed.com's "Referral Partnership,' earning ongoing commission for each new client brought to Searchfeed.com.

Searchfeed.com has expanded its partnership programs based on a Webmaster's programming experience. The original affiliate program, for Webmasters with limited programming knowledge still remains, however; added wizards provide even easier content integration. Searchfeed.com's premier Private Label Feed Program for Publishers integrating content using XML, JavaScript, or Text has also been expanded to offer additional filters and methods of content display. For Webmasters who do not wish to become distribution partners, but rather earn revenue based on the referral of new members to Searchfeed.com, a "Referral Partnership' program has been designed with various banners for attracting visitors.

Advertisers and partners looking to join the Searchfeed.com community will experience an easier sign-up process in comparison to the previous site design. The method has been transformed from a three-page online form to a simple one-page form, which asks for basic contact information. Once an account is created, an advertiser and/or partner can then progress with the proper account management, campaign and integration procedures.

Both advertisers and partners will also be subject to more thorough screenings by Searchfeed.com's editorial staff. Advertiser's listings and keywords will be evaluated based on newly outlined guidelines to ensure more relevant searches for the end user. Partner's sites will be analyzed to ensure traffic quality and proper use of Searchfeed.com content, producing higher conversions for advertisers.

Throughout the internal partner and advertiser interface, the design mirrors the look of the main homepage. More resources are provided for successful and profitable advertising campaigns and partnerships. These resources include tips for success that are based on the analysis of past advertising campaigns. Additionally, visual examples of content integration methods outlining proper usage guidelines are also available. Information within this interface has been organized more appropriately for easy access to all tools and reports.

About Searchfeed.com
Searchfeed.com, a leader in contextual based marketing, provides online advertisers with the most cost-effective, easily tracked method of generating sales leads while offering Web publishers a better way to monetize Internet traffic. By establishing relationships with more than 8,000 leading Web portals and regional Internet service providers, Searchfeed.com's advertising network exceeds more than six million queries daily. For more information about Searchfeed.com, visit www.Searchfeed.com.

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