Online Marketing Agency in Arizona Sitewire Kicks Off Second Marketing and Media School Course for Interactive Marketing Education

August 01, 2007 (PRLEAP.COM) Business News
Tempe, AZ (PRLEAP) August 1, 2007 — In a continuous display of its commitment to interactive marketing education, Sitewire , an online marketing agency in Arizona, has announced the kickoff of its second Marketing and Media School. The recurring 10-week intensive course focuses on a new topic each week and is taught by various Sitewire company executives, managers and guest speakers who have extensive industry experience.

After identifying a shortage in the marketplace for qualified and experienced interactive marketers, Sitewire co-founders Bret Giles and Margie Traylor created an innovative Marketing and Media School. The 10-week course creates a replicable venue by which new employees are trained on both basic and advanced roles, functions, tasks, expectations and procedures for creating and executing on client marketing plans. Covering topics including organic search marketing, pay per click marketing, industry research, copywriting, e-mail marketing, testing and reporting, online advertising, media and upcoming trends, the Sitewire Marketing and Media School gives this online marketing agency in Arizona a sharp advantage over other online marketing firms.

"Sitewire is cultivating and developing interactive agency talent that you can't buy out of a university," explains Sitewire CEO Margie Traylor. "Complementing our continual focus on bringing the latest ideas to our clients, Marketing and Media School allows us to provide applicable experience to the fresh, educated talent that we bring in."

Already realizing its intended potential, Sitewire's Marketing and Media School has improved client satisfaction. Chuck Jarrell, Director of Marketing for Northcentral University, explains "Sitewire is constantly training and empowering its employees. We experience a quality in service and deliverables higher than that of the typical agency."

Not hesitating to put what they learned to work, the initial class of Sitewire Marketing and Media School graduates presented comprehensive media plans at the culmination of the first course early this year. Impressed by the unmistakable excellence of their work, Bret Giles and Margie Traylor have poured more resources into the school, pioneering a much-needed step in interactive marketing education.

To learn more about online marketing agency in Arizona Sitewire or its Marketing and Media School program for interactive marketing education, visit

About Sitewire
Sitewire Marketspace Solutions, LLC is an online marketing agency focused on offering fascinating ideas meant to ensure that a client's business is performing as powerfully as possible. By forging true partnerships with clients, Sitewire specializes in taking businesses to the next level. Sitewire's innovative search engine marketing, Web design and creative experts use proven methods and proprietary technology to cost-effectively increase Web presence and most importantly, the bottom line. As one of The Business Journal's top-ranked advertising agencies for 2007, Sitewire is also a proud recipient of the Arizona Companies to Watch Award, FORTUNE Small Business Best Bosses Award and the Spirit of Enterprise Award. For more information, please visit or call 480.731.4884.