Software Advice Website Helps Retailers Find Software

September 06, 2007 (PRLEAP.COM) Technology News
BIG SKY, Mont. September 6, 2007 Today Software Advice launched its Retail Software Advice website (http://www.softwareadvice.com/retail), a free resource designed to match prospective retail software buyers with the right software for their businesses.

Software Advice's unique industry segmentation by retail segment, size of business and software requirements allows retailers to identify quickly the best software suited for their businesses. Rather than spending weeks sorting through directories, trade magazines, and search engine results, buyers can create a highly relevant "short list" of software products in minutes. A proprietary matching algorithm ensures that retailers select from a list of products designed for their needs, and also helps software vendors reach their target customers.

"It is becoming increasingly difficult for retailers to identify which software products are designed specifically for their requirements. We aim to clarify the fragmented market for both buyers and vendors," said Austin Merritt, Director, Operations of Software Advice. "Software buyers recognize the value that our unique matching service provides, while software vendors love the ability to focus on the customer segments they serve best."

For no charge, Retail Software Advice provides buyers with the following:

A sophisticated search capability that suggests products based on buyers' retail segment, size of business and unique software requirements;

Comparisons of recommended software based on the product's functionality,
technological foundations and target customer profile; and

Detailed profiles of each software product, including screen shots, key differentiators and detailed feature lists.

In addition to supporting retailers in their technology decisions, Retail Software Advice serves as a powerful marketing venue for software vendors. Participating vendors receive highly qualified sales leads when prospective buyers explicitly request demonstrations or quotes for their products. Market leaders such as Comcash, Keystroke Point of Sale, and iQmetrix are all participating on the Retail Software Advice website, covering the full range of retail segments and software capabilities. Retail Software Advice is online at http://www.softwareadvice.com/retail.

About Software Advice

Software Advice helps businesses in the construction, medical and retail industries make the right technology decisions. Using the Software Advice website, buyers can identify and compare software products that meet their unique requirements. After building a "short list" of best-fit products, buyers can request demonstrations, price quotes and other information. Software
Advice can be found on the Web at www.softwareadvice.com. The company is headquartered in Big Sky, Montana.