GOLDEN TULIP WELCOMES TULIP INN SEVENUM IN THE NETHERLANDS
September 08, 2007 (PRLEAP.COM) Travel NewsAmersfoort (NL)/Lausanne (CH), September 8, 2007 – Golden Tulip and AC Restaurants & Hotels are proud to announce the signing of a franchise agreement for the Tulip Inn Sevenum effective as per September 1st 2007.
The 64 room Tulip Inn Sevenum is situated in beautiful north Limburg, at the foot of the Groote Peel between Venlo and Eindhoven. The hotel is 15km from Venlo, 30km from Eindhoven and 70km from Maastricht. Tulip Inn Sevenum offers business and leisure guests 64 rooms consisting of en-suite rooms, executive rooms, luxury suits as well as a business area for meetings with a capacity of over 240 delegates. All the guest rooms of Tulip Inn Sevenum, as well as the restaurant, will be fully renovated starting in October. Tulip Inn Sevenum has also an à la carte restaurant, self-service Restaurant and bar.
Sevenum itself is home to the Toverland amusement park, which is the largest indoor amusement park in Europe.
Mr. H.W.R. Kennedie, President & CEO of Golden Tulip Hospitality comments: “I am very pleased with this new addition to our portfolio in the southern region of the Netherlands. Tulip Inn Sevenum brings yet another destination to our portfolio offering our brand and standards in over 62 cities in The Netherlands.”
Mr. J. J. Isoard, Managing Director of Autogrill, adds: “Tulip Inn Sevenum is the fourth hotel that we are franchising with Golden Tulip. The success of the Tulip Inn Amsterdam Riverside, Tulip Inn Oosterhout and the Tulip Inn Leiderdorp leads us to believe that adding the Tulip Inn franchise to our properties will give us additional exposure to the market and will result in an increase of revenues. Furthermore, we see the combination of Autogrill, as an expert in the supply of concepts for food & beverage outlets and Golden Tulip, a leader in the provision of mid market hotel franchise formulas, as being highly incremental to the value of our hotels.”
Mr. Th. Merks, Operations Director Benelux of Autogrill adds: “It is with great excitement that we embark this agreement with Golden Tulip Hospitality group. We are confident that with the international brand recognition of Golden Tulip as well as their successful systems and franchise formula the hotel will position itself in the Dutch Hospitality market in no time.”
Including the Tulip Inn Sevenum, the portfolio of Golden Tulip Hotels Inns & Resorts comprises 78 hotels in 57 cities across the Netherlands.
In the global organized f&b market, Autogrill is the only player that operates almost exclusively under concession (94% of Group sales). Concession contracts, which are put out to public tender, are stipulated directly with government agencies or infrastructure operators or indirectly (sub-concessions) with companies owning the areas or rights to use them. Such contracts confer rights to operate certain services in specific locations in return for rents and royalties and subject to agreements defining investments to be made in the area under management.
Autogrill has been listed on the Milan Stock Exchange since 1997 and is controlled by Edizione Holding S.p.A. – the Benetton family’s investment arm, which holds 57.9% of share capital (through Schematrentaquattro S.r.l., a wholly-owned subsidiary of Edizione Holding S.p.A.).
About the Golden Tulip Hospitality Group
Golden Tulip Hospitality Group (www.goldentulip.com), with its head offices in Amersfoort, The Netherlands and Lausanne, Switzerland, is a worldwide hospitality company with more than 908 hotels, 81.000 rooms in more than 50 countries. The Golden Tulip Hospitality Group franchises and manages hotels in Europe, the Middle East & Africa, the Asian Pacific Region and the Americas. In 2006, Hotels Magazine has ranked this company the 18th largest hotel chain.
As a multi-brand hospitality firm, the Golden Tulip Hospitality Group offers services in the two, three, four and five star categories. On the two-star side Golden Tulip has an alliance with the French B&B hotel chain. The three-star concept is the Tulip Inn for the limited-service first-class category, the four-star category falls under the Golden Tulip brand for the Superior First-Class business and Resort hotels and the recently introduced five-star concept Royal Tulip. In addition Golden Tulip offers its services through its commercial alliance with TOP International, a German based hotel consortium.
In the fall of 2006, Golden Tulip introduced BRANCHE, Restaurant, Bar and Lounge. This is a free standing restaurant chain, which will have establishments in most Golden Tulip Hotels and Tulip Inns operated by Golden Tulip. (For more information please visit www.brancherestaurants.com)
For more information, please contact:
Golden Tulip Hospitality Group
Ms. Rocio Manzanares –
Corporate Communication Manager
Tel: +31 33 2544 828
Fax: +31 33 2544 816