Acronis® delivers UNIFIED Enterprise Data Protection for Virtual and Physical computers

September 12, 2007 (PRLEAP.COM) Technology News
VMWORLD, SAN FRANCISCO, Calif., September 12, 2007 — Acronis, Inc. (, a provider of affordable, scalable storage management and disaster recovery software, today announced Acronis True Image Echo, the first application to enable IT managers to backup and restore both physical and virtual servers; competitive approaches use different programs to migrate to and from physical to virtual and virtual to physical systems. The product is being demonstrated this week at VMworld 2007 at the Moscone Convention Center in San Francisco, CA at Acronis booth #927.

Acronis True Image Echo, the latest addition to Acronis' portfolio of enterprise-class backup and recovery, migration and virtualization product families, integrates seamlessly with all Windows- and Linux-based servers, regardless of whether those servers are physical or virtual. Acronis also supports major virtualization operating systems such as VMware®, Microsoft®, XenSource®, SWsoft® and Parallels®.

Utilizing the Acronis Virtual Live Data Format to separate hard disk contents from the underlying file format and platform dependency, Acronis True Image Echo creates a transportable image, independent of the hardware platform that can be restored directly to and from any virtual or physical environment. This is accomplished in conjunction with Acronis Universal Restore, an add-on module to Acronis True Image Echo.

Additional new features in Acronis True Image Echo include:

VMDK support
Event-driven backups
Support for dynamic discs
Wake on LAN

"The ratio of virtual servers to physical computers in our customers' computing environments is growing fast,” said Walter Scott, CEO of Acronis “but this shift in technology is causing a management nightmare while IT staff learn how to blend physical and virtual technologies into a single computing infrastructure. Acronis True Image Echo provides the most comprehensive and affordable solution to the problem of creating, managing and protecting corporate data and applications, regardless of when or where the data was created.”

“Having a backup of a server is meaningless if we can’t recover it to any server, anywhere, at any time,” said Philip Woodson, information services analyst with Land O’Frost, the third largest specialty meat company in the United States. "With Acronis True Image Echo, we have peace-of-mind knowing that we can restore our backup image to any physical or virtual machine anywhere quickly and easily in minutes, not hours or days. And since Acronis True Image Echo is scalable, it can grow with our company, both in our corporate headquarters and in our remote offices.”

"Mission-critical applications require established and tested policies and procedures to ensure high availability," said Dave Russell, Vice President at Gartner, Inc. "While IT administrators need to adhere to best practices to ensure that applications run reliably, they also need to prepare for those occasions when servers will fail, due either to natural or man-made disasters. By following disaster recovery best practices, IT administrators can restore a transportable backup image rapidly, to new physical or to virtual machines, should a disaster occur."

About Acronis True Image Echo
The Acronis True Image enterprise product family, which includes versions for networked workstations, standalone Linux and Windows servers, and networked Windows and Linux servers, includes capabilities designed to improve IT disaster recovery:
Restore to different hardware — Complete disaster recovery by ensuring that systems can be restored to any hardware or virtual machine
Microsoft Volume Shadow Copy Service (VSS) support — Back up your mission-critical applications, such as Microsoft Exchange Server, Microsoft SQL Server and Oracle, on a live server without taking them offline.
64-bit Windows support — Use one application for both new and old systems and software
Remote, unattended restores with the Acronis bootable agent — Recover all systems in the network from one central location (for Enterprise Server and Workstation only)
Boot from an image using Acronis Snap Restore™ — Decrease downtime, start working immediately while the backup image is being restored
Automatic image verification — Peace of mind by ensuring that images can be used for restoration
Differential/incremental backups — Never lose data between full backups by creating interim backups
File-based backups in addition to our traditional image-based backups — Flexible system protection
Exclude files from backups — Capture only business data and save space in storage archives
Windows Event Log and SNMP support — Facilitates administration by plugging into your existing network monitoring application
Custom scripts before/after backups — Facilitate compliance with company-wide backup policies
Throttling to control hard disk write speed, CPU usage, and network bandwidth usage — Minimize disruptions of business operations
Create CDs with bootable images, PXE packages, and bootable recovery media ISOs — Eliminate the need to have separate recovery media and provides flexibility for application management
Acronis True Image Echo is currently in beta with customers throughout the world. It will be generally available for both Windows and Linux platforms early next quarter.
About Acronis
Acronis is a global provider of affordable, scalable storage management and disaster recovery software that helps enterprises and SMBs safeguard their information and assures the availability, security, integrity and recoverability of their infrastructure. Acronis’ patented disk imaging and disk management technology have won broad industry acclaim for data protection, backup and recovery, system deployment, and migration for both physical and virtual servers. A global company, Acronis has offices in the United States, Europe and Asia and sells its products both direct and through enterprise resellers. For additional information, please visit or contact Senior Director of Strategic Marketing Stephen Lawton at