Sweeney's Consumer Product & Retail Marketing Practice Adds Two National Clients

July 21, 2007 (PRLEAP.COM) Media News
CLEVELAND – Sweeney, a full-service marketing and public relations firm offering specialty expertise in consumer product and retail marketing, has been selected by Wonder Tablitz Corporation (Norwood, MA) and NiteLites Franchise Systems, Inc. (Franklin, OH) as agency of record.

Wonder Tablitz Corporation, manufacturers of innovative household cleaning products, has selected Sweeney to launch its new line of environmentally smart products. The agency will provide research, strategic planning and marketing services focused on building corporate and product brand awareness among trade and consumer audiences.

NiteLites, an industry leader in the design, installation and maintenance of low voltage outdoor landscape lighting for residential and commercial applications, has selected Sweeney to support local and national franchise and customer growth. The agency will provide branding, direct marketing and public relations support.

"Our extensive consumer products and retail experience is an added value to our clients,” said Jennifer Manocchio, Sweeney VP and GM. “We are able to immediately apply our industry knowledge and insights gained from working with leading brands like Magic American, Wear-Ever, Price Club and Westfield Shoppingtowns.”

Sweeney is a full-service marketing and public relations firm dedicated to helping organizations identify and achieve critical marketing and sales goals through diagnostics, strategic planning and traditional as well as cutting edge tactics.

Sweeney is headquartered in Cleveland and operates a full-service office in Wilmington, N.C. For additional information, visit www.sweeneypr.com.

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